2、nalysisonEnterpriseMicro-blogMarketingTacticsABSTRACTWith the popularity of micro-blog , micro-blog has become a new network marketing mode. The marketing value of micro-blog has been got attention by smell sensitive enterprise .More and more enterprises have already be
3、nefited from micro-blog. How to use the micro-blog platform to do marketing has become an important way of enterprise’s product marketing. This article is based on the analysis of the value and problems of micro-blog marketing to enterprise and it discusses how enterpri
4、ses can use micro-blog network to do marketing strategy. Besides, it is also looking forward to the development of micro-blog marketing and its future trend.KeyWords:Enterprise;Micro-blogMarketing;Strategy13目录一、微博营销的概述1(一)微博及微博营销的含义......................................