2、iseMicro-blogMarketingTacticsABSTRACTWith the popularity of micro-blog , micro-blog has become a new network marketing mode. The marketing value of micro-blog has been got attention by smell sensitive enterprise .More and more enterprises have already benefited from micro-blog. H
3、ow to use the micro-blog platform to do marketing has become an important way of enterprise’s product marketing. This article is based on the analysis of the value and problems of micro-blog marketing to enterprise and it discusses how enterprises can use micro-blog network to do
4、 marketing strategy. Besides, it is also looking forward to the development of micro-blog marketing and its future trend.KeyWords:Enterprise;Micro-blogMarketing;Strategy目录一、微博营销的概述1(一)微博及微博营销的含义................................................1(二)微博及微博营销的特点........................