culture clash in the boardroom

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1、HBR.ORGSEPTEMBER2011reprintr1109LCultureClashinHBRCASESTUDYANDCOMMENTARYTheBoardroomShouldaGerman-Chinesejointventurefollowtheethicalrulesoftheparentcompanyorthecountryofoperation?byKatherineXinandWangHaijieWhatshouldLiuPeijindo?ExpertcommentarybyXuShuiboandZhangTianbingEXPERiENCEFORARTIClEREp

2、RINTSCAll800-988-0886OR617-783-7500,ORvISITHBR.ORGKatherineXinisaprofessorofmanagement,anassociatedeanatCaseStudyChinaEuropeInternationalBusinessSchool(CEIBS),andtheeditorofHBRChina.WangHaijieisasenioreditoratHBRChina.ShouldaGerman-Chinesejointventurefollowtheethicalrulesoftheparentcompanyorth

3、ecountryofoperation?byKatherineXinandWangHaijieCultureTheExpertsClashintheXuShuiboistheformerBoardroomCEOofTNTMainlandChina’ssubsidiaryTNTHoau.heroomwasalreadypackedwhenLiusatnexttoWangZhibao,theviceLiuPeijinwalkedin.HisflightfrompresidentinchargeofsalesfortheChongTShanghaitoChongqinghadbeende

4、qingjointventure.Wanglookedskeptical.layed,andhehadfrettedaboutmissingtheHewasgoodathisjob,havingclosedsevtraining.Butfortunatelyhe’dgottenthereeralkeydealsthathadkeptthebusinessintime.Liuknewhispresencewasimporafloatduringitsearlyyears.ButhewasZhangTianbingisthetant.AsthepresidentofAlmondChin

5、a,healsoatthecenterofaconflictbetweentheglobalvicepresidentandthedirectoroftheChinawantedtoshowhisChongqingcolleaguesventurepartners:TheChongqingexecuResearchCenteratA.T.howmuchhecaredaboutthetopicundertiveswereincreasinglyvocalabouthowKearney.discussion:ethicalbusinesspractices.difficultitwas

6、tooperateaccordingtoTakinghisseat,LiunoddedattheEuropeanstandards,particularlytherulesheadofHR,whowasrunningthetrainagainstgiftsandcommissions.Suchincening.Thetwowentwayback:BothhadtiveswerecommonlyacceptedinChinabeenwiththeirGermanparentcompany,androutinelyemployedbyAlmond’sAlmondChemical,sin

7、ce1999,whenitcompetitors.TryingtodobusinesswithoutfirstestablishedoperationsinChina.Sincethem,Wangargued,wasfoolhardy.“ThisthenAlmondChinahadsetuptwojointisChina,notEurope,”washisrefrain.ventureswithlocalpartners—theonlywayButthelinebet