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1、BusinessWriting Chapter2Structure&StylesofBusinessLetterReviewSixC'sCriteria&Techniques1)Courtesy礼貌2)Correctness正确3)Conciseness简洁4)Clarity清楚5)Concreteness具体6)Completeness完整DearSir:Weareinreceiptofyourtelephonecalltomysecretaryyesterdaycomplyingwithyourreq
2、uestaboutapossiblespeakingengagementatyourForthcomingtrainingday.Ifitwithinyourpowertotellusmoredetailswouldbegrateful,sothatIcanseeanyofourconsultantcanfititintotheirscheduleasperyourrequest.Awaitingthefavourofyourearlyresponse.AssignmentCheckingDearSir:
3、Thankyouforyourtelephonecalltomysecretaryaboutapossiblespeakingengagementatyourforthcomingtrainingday.Iaminterested,butwouldbegratefulifyouWouldlettheirhavemoredetailssothatIcanseeanyofourconsultantcanfititintotheirschedule.Ilookforwardtohearingfromyou.Re
4、ferenceStructuresofBusinessLettersLetterhead*Date*InsideAddress*AttentionLineSalutation*SubjectLineBody*ComplimentaryClose*Signature*ReferenceInitialsEnclosureCopyNotationLetterheadThenameofthefirmAddressandpostalcodeTelephonenumberFaxnumberCompanywebsite
5、address,E-mailaddressAtrademarkoraslogan,etcLetterheadDateThedateistypedafewlinesbelowthelastlineoftheletterhead.Theformatofthedatelinediffersfromcountrytocountry.ThecommonformatsaretypicalAmericanone(Month/Day/Year)andBritishone(Day/Month/Year).Asthedate
6、isavitalpartofabusinessletter,themonthwritteninfullispreferredbecausefiguresmaycreateconfusion.DateDateconsistsofthedate,month,year.Twowidelyacceptedstyles:June12,2013or20July,2013Donotuseonlyfigures,i.e.12/6/13,becausenotallEnglish-speakingpeopleagreeont
7、heorderofthedate.Rewritethefollowingdate6/5/1410-9-148June2014Oct.28,14Jan.13.2014InsideAddressTheaddressoftheorganizationreceivingtheletteristypedsingle-spacedattheleftmargin.Thenumberoflinesleftblankbetweenthedatelineandtheaddressdependsonthesizeofthebo
8、dyoftheletter,thesizeoftypeused,andthelengthoftheprintedlines.Theaddressistypedasitwillappearontheenvelope.ExampleDr.DavidBrownExecutiveVicePresidentSunnyStock,Inc.SaltLakeCity,UT75087U.S.A.Exersice:Arrangethefollow
