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1、毕业论文（设计）题目：浅析口岸中旅公司的网络营销策略及其启示姓名：（以下三号黑体居中书写）学号：层次：专业：班级：指导教师：accident,assistinthedevelopmentofcorrectiveprogrammesandfollow,verify,recordandfeedbackinatimelymanner.Responsiblefortheoverallqualitymanagement,guidingprojectQCgroupactivities.7,theMinistryofpla
2、nningandfinance:withalltheresponsiblefortheproject'scontractmanager.Includingcurtainpileandboredpileconstruction.14,earth-movingmachines:equippedwithexcavators,dumptrucks,loaders,bulldozersandotherheavymachinery,mainlyresponsibleforFoundationpitexcavationan
3、dlogistic,jackingofEarthexcavationandSinotrans.15,thebridgeconstructionteam:responsibleforthebridgeprojectallsteelmanufacture,lashing;templatepolishing,derusting,releaseagentbrushes,installation,reinforcementanddemolitionofconcretepouringandcuring,thewaterp
4、rooflayeroftheproduction,constructionofrailwaysubgradeprotectionpile.16,jackingconstructionofbridgeteam:responsiblefortrackreinforcement,conservationandmaintenance,responsibleforpushingonlinesecurityprotection,responsibleforjackingequipmentoperation,mainten
5、anceandcontrolofthejackingprocess,andisresponsibleforcorrectingandpreventingbar-head,lookedup.17,electricalworkshifts:responsibleforon-siteconstruction,prefabricatedbridgesthelayingofpowerlines,goodnighttimepowerprotection.Attimesofpeaklaborthroughstrengthe
6、nedstaffdeploymentwithinthecompany,toenhancetheengineeringstaffto浅析口岸中旅公司的网络营销策略及其启示摘要：随着我国改革开放的不断深化，我国电子商务自2010年以来呈现出良好的发展态势，为企业实施网络营销创造了十分有利的条件，但目前我国企业在网络营销方面仍然存在很多不足之处，应当积极推动网络营销创新。本文以口岸中旅公司网络营销策略问题为研究对象，首先对网络营销的概念和特征、网络营销的常用策略类型、网络营销策略的组织实施等进行了概述；然后对口岩中
7、旅公司网络策略实施情况进行了分析；接着采取SWOT分析法，对口岩中旅公司网络营销环境进行了分析；最后从优化网页营销策略、优化产品营销策略、优化价值营销策略、优化渠道营销策略、优化客户服务策略等分析了口岸中旅公司网络营销的启示。关键词：口岸中旅公司；网络营销策略；启示Abstract:withthecontinuous deepening ofChina'sreformandopeningup, ourcountryelectroniccommerce since2010 hasshownagoodmoment
8、umofdevelopment, create favorableconditionsforenterprisestocarryout thenetworkmarketing, butatpresentourcountry enterprise inthenetworkmarketing therearestillmanydeficiencies, shouldactively promotethe
