国际商务英语口语实训课件Module8.ppt

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1、WorkshopofInternationalBusinessSpokenEnglishModule8.1EstablishingBusinessRelationsModule8.2MakingInquiriesModule8.3OfferandCounter-offerModuleBusinessContactsModule8BusinessContactsGreatthingsaredonebyaseriesofsmallthingsbroughttogether.—VincentVanGoghIfyoudon’tdesignyourownli

2、feplan,chancesareyou’llfallintosomeoneelse’splan.—JimRohnModule8BusinessContacts●Learnhowtoexpressinterestandestablishbusinessrelations●Learnaboutproductsfromcataloguesandsamples●Learnhowtomakeinquiry,offerandcounter-offerLearningObjectivesModule8BusinessContactsTheestablishme

3、ntofbusinessrelationsisoneoftheimportantundertakingsinthefieldofforeigntrade.Foreign-tradefirmsneedextensivebusinessconnectionstoexpandandmaintaintheirbusinessactivities,andalsogoodbusinessrelationswilllayasolidfoundationBackgroundInformationfortheirfuturebusinessnegotiations.

4、However,beforemakingcontactwithaprospectiveclient,theforeign-tradefirmmustgetsomeinformationaboutyourfutureclientthroughsomechannels.Oncethebusinessrelationisestablishedbetweentwofirms,thebuyermaymakeaninquiryaboutacertainproductorservicethatheisinterestedin.Module8BusinessCon

5、tactsTheinquirymayconcerneithersomegeneralinformationorthespecifictradingtermsabouttheproductorservice.Whateverformofinquiryitmaybe,thesellershouldmakeapromptresponsetoitbymakinganoffer.Thus,anofferisapromiseofthesellertoBackgroundInformationsupplytheproductorserviceontheterms

6、andconditionsstatedinit.Ifthebuyerissatisfiedwiththetermsandconditions,hemaytotallyacceptit.Otherwise,hewillofferhisowntermsandconditionsintheformofacounter-offer.Inthisway,roundsofbusinessnegotiationsmaystart.Module8.1EstablishingBusinessRelationsPairworkAAsaforeign-tradecomp

7、any,beforeyouestablishbusinessrelationswithaprospectiveclient,youmustgetsomeinformationaboutthefutureclient.Usually,informationaboutthefutureclientcanbeobtainedthroughthefollowingchannels.Discusswithyourteammembersabouttheeffectivenessofeachchannelinbusinesspractice.WarmingupM

8、odule8.1EstablishingBusinessRelationsPairworkA① banks;② adver