阅读教程 基础篇2 第四版 教参Unit10 T Business Responsibility and Ethics.doc

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1、Unit10商业责任与商业道德I.RelatedBackgroundInformation1.TheRoleofBusinessTheCommissiononBusinessinSocietydefinestheroleofbusinessinthecontextofglobalizationandchangingsocietalexpectationsandarticulatesmessagesonissuesrelatingtobusinessinsociety.Businessmakesahugecontributiontoeconomicandsocialdevelopment.

2、Companiesareeagertoencourageenvironmentalandsocialprogressbyremainingtruetotheirownbusinessprinciples.Whethertheseareformalorinformal,theyplayanimportantroleinbridgingculturaldiversitywithincompaniesandinenhancingawarenessofsocietalvaluesandconcerns.2.SocialResponsibilityPrinciplethatbusinessessh

3、ouldactivelycontributetothewelfareofsocietynotonlymaximizeprofits.Mostcorporateannualreportswillhighlightwhatthecompanyhasdonetofurthereducation,helpminorities,givetotheartsandsocialwelfareagencies,andingeneral,improvesocialconditions.Theconceptisalsousedbyinvestorsinpickingcompaniesthatarefairto

4、theiremployees,donotpolluteorbuildweapons,andmakebeneficialproducts.3.BusinessEthicsMostpeopleinvolvedinbusiness—whetherfunctioningasasmallbusinessowner,employee,orchiefexecutiveofficerofamultinationalcompany—eventuallyfaceethicalormoraldilemmasintheworkplace.Suchdilemmasareusuallycomplex,forthey

5、forcethepersonmakingthedecisiontoweighthebenefitsthatvariousbusinessdecisionsimpartonindividuals(includinghimselforherself)andgroupswiththenegativerepercussionsthatthosesamedecisionsusuallyhaveonotherindividualsorgroups.Inrecentyears,theissueofbusinessethicshasgarneredincreasedattention.Corporate

6、researchandwatchdoggroupssuchastheEthicsResourceCenterandtheCouncilonEconomicPrioritiespointoutthatthenumberofcorporationsthatengageinethicstrainingandinitiatesociallyresponsiveprogramshasincreaseddramaticallyoverthecourseofthepasttwodecades,andthatcoursesonbusinessethicshaveproliferatedinAmerica

7、'sbusinessschoolsduringthattimeaswell.Butobservershavealsonotedthatoverthatsameperiodoftime,thebusinessworldsawnumerousinstancesofstockpricepumpingthroughcorporatedownsizing,punitiveactionsagainst"whistleblowers,"andot