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ID:45479149
大小:72.30 KB
页数:4页
时间:2019-11-13
《2019-2020年高考英语 unit 5 Getting the message复习教案 新人教版》由会员上传分享,免费在线阅读,更多相关内容在教育资源-天天文库。
1、2019-2020年高考英语unit5Gettingthemessage复习教案新人教版AteachingplanTeachingaims:1. Toimprovethestudents’abilitiesofskimming,scanningthroughreadingactivities.2. Togetthestudentstolearnsomeknowledgeaboutadvertising.3. Togetthestudentstodevelopcritical
2、thinkingaboutadsaroundus.Teachingimportantpoints:Howtoevaluateadvertisingandadvertisements.Teachingdifficultpoints:Thedefinition,principleandfunctionsofadvertising.Teachingmethods:1. Skimmingmethod;2. Task-basedmethod;3. Discussionmethod.T
3、eachingaids:Amultimediacourse.Teachingprocedures:Step1.GreetingsThepurposeofthisprocessistoorganizethestudentstobereadyforclassquickly.Step2.PresentationThisactivityisdesignedtohelpthestudentshaveabetterunderstandingofads,sothattheymayfeeleasytounderst
4、andthemeaningofthetext.Withthedevelopmentofmarketeconomy,adshavebeeanimportantfeatureinTV,radioandnewspaperindustry.Doyoudependonads?Doyouthinktheyaregoodforpeople?Whataretheirfunctions?Andwhatattitudeshouldwehavetowardsadvertisingandadvertisements?Tod
5、aylet’slearnthewholetextofADVERTISING.Step3.Fastreading1. Scanthetextandanswerthefollowingquestions.Thisstepisdesignedtotrainthestudentstofindtherelatedanswersofsomequestionsquickly.1) Wherecanwefindads?Answer:Wecanfindadsalmosteverywhere.2)
6、 Dopeoplereacttoadsinthesameway?Answer:No,theydon’t.3).Arealltheadvertisementshelpfultopeople?No,theyaren’t.2. Skimthetextandtrytofindthetopicsentenceofeachparagraph.Thepurposeofthisactivityistohelpthestudentsknowhowadvertisingisillustratedinthete
7、xt.Thetopicsentenceisusedtosummarizethemainideaoftheparagraphorthewholepassage.Itusuallyfallsatthebeginningorendoftheparagraph.Sowhenwereadapassage,we’dbetterpaymoreattentiontothefirstparagraphorthefirstsentence.Inthistext,topicsentencecanbefoundinmost
8、paragraphs.Para.1.Adscanbefoundalmosteverywhere.Para.2.Peoplereacttotheadvertisementsindifferentways.Para.3.Thebasicprincipleofadvertisementsistoinfluencecustomers’choices.Para.4.Adshelppaniesandcustomersinavarietyofways.Para.5.Themosti
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