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时间:2019-10-13
《商务英语综合实训项目八建立贸易关系》由会员上传分享,免费在线阅读,更多相关内容在教育资源-天天文库。
1、实训任务八建立贸易关系实训目标掌握建立业务关系信函的基本写作方式,完成两个公司间建立贸易关系的任务实训方法每四个人一组。将班级学生分成若干组,采用互动讨论、动手写作、电子文本上交的方式完成本章节任务。能力要求1、符合“建立贸易关系”信函基本框架结构;体现商务信函基本写作原则;2、在了解产品和市场的情况下,能灵活运用营销策略,推销商品。第一节知识巩固一、组内个人独立翻译下列范文,互相讨论,列出写作基本框架和句型。DearSirs,Wehaveyournameandaddressfromthecommercialcounselor’sofficeofourembassy
2、inyourcountryandaregladtolearnthatyouareseekingforChinesecottonT-shirts.Weavailourselvesofthisopportunitytointroduceourselvesasoneoftheleadingexportersspecializingincottontextileswithlong-establishedreputation.Thecommoditieswesupplyareoffirst-gradequality,greatdurabilityandreasonablepr
3、ices,thuswehavegainedgreatpopularityfromourclientsandcustomersallovertheworld,especiallyinNorthAmericaregion.Wetakethelibertyofwritingtoyouwithaviewtoestablishingbusinessrelationswithyouandaresendingyoubyseparatepostourillustratedcatalogsforyourreference.Welookforwardtoyourearlyreplyan
4、dtrustthatthroughourcooperationweshallbeabletoconcludesometransactionswithyouinthenearfuture.Yoursfaithfully,BrightestCorporationSignatureXXX答案:敬启者,我们从驻贵国大使馆商务参赞处得知贵公司的名号和地址,很高兴得知贵公司正寻求中国产棉质T恤。我们借此机会介绍自己,我们是一家老字号的大型出口企业,专营棉纺织品。我们供应的产品质量一流,经久耐用,价格合理,并因此深受世界各国客户和消费者的欢迎,尤其在北美地区。我方欲与贵方建立贸易
5、关系,另封邮寄带插图的目录,供贵方参考。期盼早复,相信通过双方的合作,将来一定能达成交易。谨上写作基本框架和句型:1.阐明获得信息的渠道(channel)和基本信息(basicinformation)Wecometoknow/have/obtainyournameandaddressfrom…that…Throughthecourtesyof…,weknowthat…Withtheintroductionof…,weareinformedthat…2.介绍自己,说明业务范围,经验状况,产品信息Wewouldliketotakethisopportunitytoint
6、roduceourselves,weare…Weareoneofthemajor/leadingexportersof….Wespecializeintheexportof…Wearelong-establishedenterprisewithyears’experiencein…/dealingwith…Theproducts/commoditiesweprovide/supplyareoffirst-classquality,greatcraftsmanship,Thegoodsweproducedpassedthetestof…bythestandardof…
7、,3.表达建立贸易关系的愿望,及为此而提供的其他资料或材料Wewouldliketoestablish/enterintobusinessrelationswithyou.WewouldliketoconcludesometransactionswithyouForyourreference,weareenclosing/attaching…Wearesendingyou,underseparatecover,ourlatestcatalogues,sample/samplebook/cuttingscollections,pricelistand…Wewill
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