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1、1.0IntroductionThepurposeofthisreportistoinvestigatewhichcoffeeshopissatisfiedwithstudent.Itisaboutenvironment,price,tasteandfactors.Theaimishowtocreateagoodcoffeeshopforstudent.Theintendedreadersareteacher,studentsandcoffeeshopcustomerservice.Therearefivecoffeeshopinourschool,boxingdi,MAANcoffe
2、e,campusstorycoffee,Jiananmeidiandwaterthroughstonecoffee.2.0ProceduresThereareseveralsourcesofcollectinginformationaboutcoffeeshop.Theinternetisimport,itisconvenientandfast.Somepracticalpointofviewneeddoquestionnaire.Questionnairecanreflecttheissues.Accesstobookisaeffectivewaytocollectinformati
3、on,somequestionneedobservation.3.0Literaturereview3.1customerserviceCustomerservicecanbedefinedas'values'whichfollowsthecustomer.Daniel.Y.D(2006)hadconcludedthatthemaingoalofcustomerserviceistosatisfythecustomers.Itgathersandmanagestheoptimalcostinthepredetermined.Inthebroadsense,everythingcanra
4、isethesatisfactionofcustomercanbeintherangeofthecustomerservice.Toraisethesatisfaction,itrequiretoreducethedifferentbetweentheexpectationofcustomersandthepracticalsituationtheyaretreated.(Bryman,2007)
12Customerserviceisoftenanimportantstrategyandavaluepropositionforacompany.Fromthesalesprocess,
5、customerservicecanbeseenasanimportantpart.Itcancheckouttheorganizationwhetherhasaperfectprocessofsaleandabilitytosettletheproblemfromthecustomer.Sotoimprovethesystemofcustomerservice,anecessarypremiseisthatthestaffsshouldbeabsorbedintheeverydetailofthecustomersandtoservicefromtheheart.Toimprovet
6、hemselvesandincreasethereresponsibilities.Givethecustomersaexceedsexpectationsservicetokeepthecustomertolongstay.Thiswillbethebaseoftheperfectcustomerservice.(Rossman,1991)3.2collegecustomerserviceAcollegeatleasthavetwokindofcustomers,thefirstarestudentsandbusinesspractitioners.Theotherisacademi
7、cs.Collegecustomerservicenotonlyaboutstudentscanteen,dormitory,storeandothersfacilities.Knowledgeandacademicsaremoreimportantforstudent.(cathrye,2005).Studentsarecustomersforschool,theygivemoneytoschoolandschoolprovideservic