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1、PraiseforThinkingStrategically“Machiavelliisbroughtup-to-dateinthisbookbyDixitandNalebuff.Theymakestrategictoolshumorous,human,andeffective.”—ElizabethBailey,formerdean,GraduateSchoolofIndustrialAdministration,CarnegieMellonUniversity“IconfessthatIhaveneverthoughtofmonetarypolicyorgovernmentas
2、agame,butProfessorsDixitandNalebuffsucceedbrilliantlyinclarifyingquestionsweallfaceindecision-making,elevatedormundane.”—PaulA.Volcker“ThinkingStrategicallygivesyouthevitalcomponentsforgoodandeffectivenegotiating.”—BobWoolf,authorofFriendlyPersuasion“Tobeliterateinthemodernage,youneedtohaveage
3、neralunderstandingofgametheory.DixitandNalebuffprovidetheskeletonkey.You’llbenefitfromThinkingStrategicallyandenjoythebook.”—PaulSamuelsonAbouttheauthorsAbouttheauthorsAVINASHK.DIXITisJohnJ.F.SherrerdUniversityProfessorofEconomicsatPrincetonUniversity.Hehastaughtcoursesongamesofstrategyandhasd
4、oneresearchintostrategicbehaviorininternationaltradepolicy.HeearnedhisPh.D.attheMassachusettsInstituteofTechnologyandhastaughtpreviouslyatWarwickUniversity(U.K.),Berkeley,andOxford.BARRYJ.NALEBUFFisProfessorofEconomicsandManagementattheYaleSchoolofOrganizationandManagement.Heteachescoursesonst
5、rategy,politics,anddecision-making.Afrequentcontributoronquestionsofstrategy,hisworkhasappearedintheNewYorkTimesandtheWashingtonPost,amongotherwidelyreadpublications.HehasalsoappliedthetoolsofthinkingstrategicallyforChemicalBank,McKinsey&Co.,andtheSawyer-MillerGroup.ARhodesScholar,heearnedhisd
6、octorateatOxfordUniversity.ThinkingStrategicallyThinkingStrategicallyTheCompetitiveEdgeinBusiness,Politics,andEverydayLifeAvinashK.DixitandBarryJ.NalebuffW.W.Norton&CompanyNewYorkLondonCopyright©1991byAvinashK.DixitandBarryJ.NalebuffAllrightsreserved.Illustrationcredit:Chapter2:CartoonbyCharle
7、sSchulz.ReprintedwithpermissionofUnitedFeatureSyndicate,Inc.LibraryofCongressCataloginginPublicationDataDixit,AvinashK.Thinkingstrategically:thecompetitiveedgeinbusiness,politics,andeverydaylife/byAvinashK.DixitandBarryJ.Nalebuff.p.cm.1