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ID:39970283
大小:1.73 MB
页数:260页
时间:2019-07-16
《Harvard.Business.Review.(2004-02) (1)》由会员上传分享,免费在线阅读,更多相关内容在学术论文-天天文库。
1、Clickheretovisit:NowAvailable!ExclusiveNewBenefitforHBRSubscribers:OnlineaccesstothepasttwelveissuesofHBR!Simplyselecttheissueyouwanttoaccessfromthedropdownmenuabove.MeasuringtheStrategicReadinessofHowtoHaveanHonestConversationIntangibleAssetsAboutYourBusinessStrat
2、egyRobertS.KaplanandDavidP.NortonMichaelBeerandRussellA.EisenstatWorseThanEnemiesLaunchingaWorld-ClassJointVentureKerryJ.SulkowiczJamesBamford,DavidErnst,andDavidG.FubiniGettingITRightCharlieS.FeldandDonnaB.StoddardTheHBRListTheHBRList:BreakthroughIdeasfor2004IsYou
3、rCompanyReadytoGo?MeasuringtheStrategicReadinessofIntangibleFromtheEditorBestPracticeAssetsRobertS.KaplanandForStrategy,theReadinessIsAllTurningGadfliesintoAlliesDavidP.NortonThomasA.StewartMichaelYazijiForethoughtPanelDiscussionGetyourHBRSubscriberAlertBooksinBrie
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5、ClickHereHBRCaseStudyAlsointhisIssueGiveMyRegretstoWallStreetThenextissueofHBRMarkL.FrigoandJoelLitmanLetterstotheEditoronlinewillpostonthe1stofthemonth.ManagingYourselfExecutiveSummariesSuccessThatLastsReprintsandSubscriptionsLauraNashandHowar
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12、ntangibleAssetsAreal—andrevolutionary—opportunityliesinstudyingandassessinghowwellpreparedacompany’speople,systems,andculturearetocarryoutTheStrategyMapitsstrategy.HumanCapitalReadinessatConsumerBankbyRobertS.KaplanandDavidP.NortonSevenBehaviorsforTransformationHow
13、valuableisacompanyculturethatenablesemployeestounderstandandbelieveintheirorganization’smission,vision,andcorevalues?What’sthepayofffrominvestinginaknowledgemanagementsystemorinanewcustomerdatabase?Isitmoreimportanttoimprovetheskillsofallemployeesorfocusonthoseinju
14、stafewkeypositions?RobertS.Kaplan(rkaplan@hbs.edu)istheMeasuringthevalueofsuchintangibleassetsistheholygrailofaccounting.Employees’MarvinBowerPro
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