资源描述：
《Markets, Strategy and Performance》由会员上传分享，免费在线阅读，更多相关内容在学术论文-天天文库。
1、2017/2018Markets,StrategyandPerformanceCode:41986ECTSCredits:10DegreeTypeYearSemester4311312Management,OrganizationandBusinessEconomicsOB02ContactUseoflanguagesName:EmiliGrifellTatjéPrincipalworkinglanguage:english(eng)Email:Emili.Grifell@uab.catPrerequisitesPreviousadmissionintheMas
2、terinManagement,OrganizationandBusinessEconomics(MMOBE)ObjectivesandContextualisationOncethecourseisover,anumberofgoalsareexpectedtohavebeenachievedbythestudents,whichincludeacquaintancewithadvancedconceptsandinstrumentswhichcanbeappliedtobusinesscompetitiveanalysisalongwithanunderst
3、andingoftheirusefulnessintheformulationofbusinesscompetitiveadvantage.Thesegoalsincludethemeasurementofbusinessfinancialperformanceanditsdecomposition,theformulationofbusinesscompetitivestrategy,thequantificationofvaluecreationassociatedwithstrategy,andtheunderstandingofvaluesharinga
4、ndappropriationmechanisms.Thesubjectdoesnotforgetkeyissuesrelatedwithentrepreneurship.Inthiscase,thegoalistoprovidestudentswithanoverallpictureofwhatdoesentrepreneurshipmeanandofthekeyfactorsthatinfluencetheentrepreneurialprocess.Finally,hottopicsinmarketingarealsoconsidered.Develops
5、tudents'abilitiestolinktheorywithappliedwork.Givenaproblemofbusinessperformanceanalysis,studentswillbeabletoidentifyanappropriatetheoreticalframework,asuitableanalyticalmethod,andundertakeaninformedempiricalanalysis.SkillsAnalysebusinesscasesfromatheoreticalperspectivewiththeaimofbet
6、terunderstandingorganisationalbehaviours.Analysethestructureandevolutionofoutputandinputmarketsandtheoptimalfirmbehaviour.Developacriticalandaconstructiveattitudetoone'sworkandthatofothers.Developanethical,socialandenvironmentalcommitment.Displayknowledgeoftheeconomicandinstitutional
7、environmentinwhichtheeconomicagentsinteractwithin,orthrough,economicorganisations.Distinguishthecharacteristicsandrelationsofthedifferentvariablesthatconditioncorporatestrategy.Drawupproposalstofosterasustainablebusinessactivity,basedonorganisationalperformance.Drawvalidconclusionsfo
8、rbusinessfro
