《研究生商务英语》PPT课件

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1、Unit1SettingupaBusinessBriefIntroductionFormsofbusiness:1.Soleproprietorship2.Partnership3.Corporation4.FranchisingSoleproprietorshipAbusinessownedandcontrolledbyoneperson.AdvantagesSimpletoestablish.Freerindecision-making.Easytokeepoperationalandfinancialsecrecy.Lesstaxburden.Exclusiveuseofpro

2、fits.DisadvantagesUnlimitedliabilityLimitedaccesstocapital.Limitedmanagerialexpertise.PartnershipAnassociationof2ormorepersonstocarryonasco-ownersofabusinessforprofit.AdvantagesImprovedaccesstocapitalandcredit.Greaterpossibilityforgoodmanagement.Definitelegalframework.Betterprospectsforgrowth.D

3、isadvantagesUnlimitedliabilityInternalconflictsProblemofcontinuityCorporationAtleastthreeincoporators(stockholdersorshareholders)neededtoformacorporation.Acorporationisalegalperson.AdvantagesLimitedliabilityEasytoexpandSeparatedownershipfrommanagementContinuouslifeDisadvantagesDoubletaxationHig

4、horganizingcostsLackofsecrecyFranchisingAlicensingagreement,underwhichthefranchisorgrantsthefranchiseetherighttosellorusetheformer’sproduct,serviceormethodinreturnforaroyaltyfromthelatter.AdvantagesHaveinstantcustomerrecognitionbutstillenjoysomeindependenceasasoleproprietor.Receivetrainingandgu

5、idancefromthefranchisor.Havelessdifficultygettingbankloansthanasoleproprietorofasmallbusiness.DisadvantagesFranchisearrangementsmayreducerisks,butdonotguaranteesuccess.Highroyaltymakesbusinessrunningwithnoprofitsorevenataloss.Franchiseehastosacrificesomeindependenceformostofdetailsofbusinessope

6、ration.Discussion:1.Inwhichfieldwillyousetupyourbusiness?Explainyourchoice.2.Willyourbusinessbeasoleproprietorship,apartnershiporacorporation?Explainyourdecision.Terms:Soleproprietorship个体经营，个体户Partnership合伙公司Corporation（股份有限）公司Franchising特许经营licenses/permits营业执照soleproprietor个体业主shareholders股东

7、boarddirectors董事.unlimitedliability无限责任assets资产(尤指可用来偿债或担保的)financing融资personalproperty个人资产withdrawcapital撤资raisecapital筹资generalpartners普通合伙人limitedpartners(specialpartners)责任有限合伙人extendcredit提供信贷gobroke破产BOD董事会legalperson法人bonds