Business Communication(商务沟通、管理沟通)大纲

Business Communication(商务沟通、管理沟通)大纲

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时间:2019-06-22

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1、DefinitionsofCommunicationCommunicationisprocessofsendingandreceivingmessages.Communicationisatwowaytransferofinformation,idea,concept,orfeelingAsaprocess,communicationhassynonymssuchasexpressingfeelings,conversing,speaking,corresponding,writing,andlisteningandexchanging.CommunicationProcessCommun

2、icationistheprocessofsendingandreceivingmessages.Thecommunicationprocessinvolvessixbasicsteps.ChannelAndMediumSix-PhaseProcessPhase1:SenderHasanIdeaPhase3:SenderTransmitsMessagePhase2:SenderEncodesIdeaPhase6:ReceiverSendsFeedbackPhase4:ReceiverGetsMessagePhase5:ReceiverDecodesMessageTheCommunicati

3、onProcessCommunicationisadynamic动态的,transactional(two-way双向的)processthatcanbebrokenintosixphases.1.Thesenderhasanidea.Youconceive构想anideaandwanttoshareit.2.Thesenderencodes译成密码theidea..Youdecideonthemessage’sform(word,facialexpression,gesture),length,organization,tone,andstyle,whichalldependonyour

4、idea,youraudience,andyourpersonalstyleormood.3.Thesendertransmits传输themessage.Tophysicallytransmityourmessagetoyourreceiver,youselectacommunicationchannel(verbalornonverbal,spokenorwritten)andamedium(telephone,letter,memo,e-mail,report,face-to-faceexchange).4.Thereceivergetsthemessage.Forcommunica

5、tiontooccur,yourreceivermustfirstgetthemessage.5.Thereceiverdecodes破译themessage.Yourreceivermustdecode(absorbunderstandandmentallystore)yourmessage.6.Thereceiversendsfeedback.Afterdecodingyourmessage,thereceiverrespondsinsomewayandsignalsthatresponsetoyou.Thisfeedbackletsyouevaluatetheeffectivenes

6、sofyourmessage.Elementofcommunication沟通的要素Goal:Whatresultdoyouseek?Audience:Defineyouraudience.Context:Communicationoccursinaspecialenvironment.Message:Whatmessagewillachieveyourgoal.Media:Whichmediumwillconveyyourmessagemosteffectively?Feedback:Communicationisnotanactbutaprocess.Goalofcommunicati

7、on目标Themessageisreceived.Themessageisunderstood.Themessageisaccepted.Receiverrespondstothemessage.沟通目标四个层次;1、信息被对方接收2、信息不仅是被传递到,还要被充分理解有效的沟通应该是接受者感知的信息应与发送者发出的信息完全一致3、所传递的信息被对方接受是沟通目标的更高层次,是我们追求的目标。4、引起对方反响。沟通的目的

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