book4 Unit 3 Reading Colour

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1、Unit3ColourTheManyMeaningsofSkimmingParagraphsColourand…thefoodindustryitseffectsonpeopleflagspersonalityotherbusinessandtradePara4Para3Para6Para1&2Para5ReadthefirstsentenceofeachparagraphScanning1.WhoisMaxLuscher?2.Whichtwocoloursremindpeopleofpeaceandquiet?3.

2、Whatarethemain‘appetite’colours?4.Whatcolourisoftenusedbyenvironmentalgroups?5.WhatdoesthecolouroftheUNflagsymbolize?ASwisspsychologist.Blue&greenRed,green,orange&yellowGreenPeaceReadingComprehensionColourPersonalityRedBlueGreenYellowPara1~2ColourandPersonality

3、ColourPersonalityRed_______,_________,lookforexcitementBlue____,&incontrol,prefera_______lifeGreen_____,dislike______,fear_____Yellowopen&____,________&optimisticenergeticcalmchangefreePara1~2ColourandPersonalityadventurouspeacefulfailureambitiousfirmPara3Colou

4、randitseffectsonpeoplemakepeoplefearfulmakepeoplerelaxedmakepeopletensedecreasepulserateincreasepulserateremindpeopleofpeaceandquietRedBlue&GreenBlackPara4&5ColourandbusinessBusinesscolorsWhy?Foodcompanieshelppersuadepeopleto______________.Fast-foodrestaurantsa

5、.Stimulate___________b.makepeoplefeel_______and________________Banksmakepeoplethinkofitas____________________.Travelagentsmakepeoplethinkof_________________.red,orange,green,yellowredBlue,brown,greenyellowtheappetiteasafeandreliableplacesunshineandholidaysbuymo

6、refoodenergeticleavemorequicklyPara6ColoursandflagsOver_____ofcountriesuseredintheirnationalflagbecauseitisthecolourof_______.action80%peaceTheUnitedNationsusethecolourof__________becauseitsymbolizes_______.LightblueGreenremindspeopleof_________soitisusedbymany

7、____________________.natureenvironmentalgroupsColourisapowerfultool.Para.7AbriefconclusioncolourcanhelpuswarnuscontrolusrelaxusmakeusbuythingsThosewhopreferbluearecalmandincontrol.Greenremindpeopleofpeaceandquite.Itisonlynaturalthatredshouldmakepeopletense.Blac

8、kisacolorassociatedwithfear.Redgreenorangeandyellowareappetitecolorsthatpersuadepepletobuymorefood.Notonlydoesitstimulatetheappetite,butitalsomakespeoplefeelenergetic.Aftere