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1、Unit3Passage:WhyLeadershipIsImportant[Para1]Anentrepreneuris,bynature,arisktaker.Theentrepreneurseesthebenefitsandthepossibilities,ratherthangettinghunguponhowthingsmightnotworkout.Ifyoudonothavethatelementofrisktakinginyourmakeup,thenIdon'trecommendthatyoustar
2、tupafirm.However,entrepreneursandgoodleadershipdonotautomaticallygohandinhand.Themarkofasuccessfulentrepreneurisgreatleadershipaswell.Forwithoutacaptain,ashipdoesn'tsail,andthecrewhasnopointofdirection,Ifthecaptaindidnothavenavigatingequipment,wherewouldtheship
3、be?Astheleaderofadesignfirm,yournavigationequipmentstartswithyourleadershipqualitiesandfinisheswithyourbusinessplan.Withoutthisequipment,you'llbestuckinadinghygettingnowherefast.Withgood,solidleadershipandawellconceivedbusinessplan,you’lldevelopyourfirmanditwil
4、ltraveltosuccessesyouneveranticipated.Soyourfirsttaskinstrikingoutonyourownistodevelopleadershipqualitieswithinyourself,andthenlearnhowtocoachotherstogreatness.[Para2]Anavidfanofmanagementbooks,I'vealwayshadaninsatiableneedtoverifymybeliefsonthetruequalitiesofa
5、leader,mostlybecausethesequalitiescanbesointangible.RecentlyIpickedupacopyofOnBecomingaLeader,byWarrenBemis,toreviewitforthereadersoftheprofessionaljournalmycompanypublishes.IthoughtitimportanttopassBemis'thoughtsonleadershipalong.AccordingtoBemis,therearethree
6、reasonswhytheleaderisimportant,paraphrasedhere:1.Theleaderisresponsiblefortheeffectivenessoftheorganization––itssuccessorfailuredependsontheperceivedqualityoftheleader2.Changesinpastyearshaveleftanemptyseat––peopleinoursocietyneedleaders3.Peoplearelookingforint
7、egrityintheirrolemodels:theyliketohavealeaderwithintegrity[Para3]"Adreamlesssleepisdeath,"Bemissays.You,astheleaderofyournewfirm,arethecarrierandtheexecutorofthedream.Designworkinitselfisthefulfillmentofaparticularclient'sdream,thesellingofavisiontoaclient.Asad
8、esignentrepreneur,youareextendingthatdreamcreationonestepfurther.Astheheadofyourfirm,youmustmanagethedream.Youalone:·Communicatethevision.·Recruitthepersonneltocarryitout.·R
