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1、TheTeachingPlanforTourismEnglishI.Teachingobjectivesandrequirements:lGettoknowthedefinitionoftourismandthecharacteristicsoftourismproductslTogetfamiliarwithChinesehistory,cultureandartslBeabletocommunicatewithforeignvisitorsinfluentspokenEnglishII.Keypo
2、intslThehistory,cultureandartsofChinalListeningandspeakingIII.DifficultpointslChinesehistory,cultureandartsIV.Teachingmethods:Interactivecommunicationbetweenthestudentsandtheteacher+theteacher’sexplanationsV.Teachingtime:38VI.References:VII.Teachingcont
3、entsUnitIGeneralintroductionoftourismindustryTourismisregardedastheworld'slargestindustryandoneofthefastest-growing,accountingforoverone-thirdofthevalueoftotalworld-wideservicestrade,Highlylabor-intensive,itisamajorsourceofemploymentgeneration,especiall
4、yinremoteandruralareas.lTheoriginofChina’stourismemblemChina’stourismindustryin1980schoseauniquedesignforitsemblem---ahorseonamythical“dragonsparrow”againstasky-bluebackground.ChinatourisminChinese,English,French,Spanish,andJapanesestandsoutinredletters
5、onwhite.ThedesignisbasedonthefamousHanDynastybronzehorse.ArrestinginamoredynamicwayisthebronzehorsefromaneasternHanDynasty(AD25-220)tombdiscoveredatLeitaiinWuweicity,GansuProvinceontherouteofthewell-traveledOldSilkRoadinOctober1969.heispoisedasifflyinga
6、ndoneofhishoovesrestslightlyonaswallowwithwingsoutstretched,suggestinginabeautifulandimaginativewaythealmostdivinepower,whichtheChinesepeopleatthistimebelievedthehorsetopossess.Theremarkablefeatureofthefigureisthatthehorseissupportedonasinglehindhooftre
7、adingonacreaturethatlookslikeacrossbetweenabirdandabeast---sowellbalancedthattheimpressionisoneofbothairinessandstability.HehasbeenchosenasthesymbolofChinesetourism.Studiesbyexpertsindicatethatthehorserestsnoton aflyingswallowbutona“dragonsparrow”,agodo
8、fthewinds.Thusthebronzefigurineshouldmoreappropriatelybecalled“HorseAboveDragonSparrow”(马超龙雀）.Withthedevelopmentofsocietyandtourism,somesuggeststhebronzehorseshouldhaveanewname“PEGASUSWITHAEOLUS”or“PEGASUSAEOLUSGAME“天马赛风神”.选择“马超龙
