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1、TheTeachingPlanforTourismEnglishI.Teachingobjectivesandrequirements:lGettoknowthedefinitionoftourismandthecharacteristicsoftourismproductslTogetfamiliarwithChinesehistory,cultureandartslBeabletocommunicatewithforeignvisitorsinfluentspokenEnglishII.KeypointslThehistory,culturean
2、dartsofChinalListeningandspeakingIII.DifficultpointslChinesehistory,cultureandartsIV.Teachingmethods:Interactivecommunicationbetweenthestudentsandtheteacher+theteacher’sexplanationsV.Teachingtime:38VI.References:VII.TeachingcontentsUnitIGeneralintroductionoftourismindustryTouri
3、smisregardedastheworld'slargestindustryandoneofthefastest-growing,accountingforoverone-thirdofthevalueoftotalworld-wideservicestrade,Highlylabor-intensive,itisamajorsourceofemploymentgeneration,especiallyinremoteandruralareas.lTheoriginofChina’stourismemblemChina’stourismindust
4、ryin1980schoseauniquedesignforitsemblem---ahorseonamythical“dragonsparrow”againstasky-bluebackground.ChinatourisminChinese,English,French,Spanish,andJapanesestandsoutinredlettersonwhite.ThedesignisbasedonthefamousHanDynastybronzehorse.Arrestinginamoredynamicwayisthebronzehorsef
5、romaneasternHanDynasty(AD25-220)tombdiscoveredatLeitaiinWuweicity,GansuProvinceontherouteofthewell-traveledOldSilkRoadinOctober1969.heispoisedasifflyingandoneofhishoovesrestslightlyonaswallowwithwingsoutstretched,suggestinginabeautifulandimaginativewaythealmostdivinepower,which
6、theChinesepeopleatthistimebelievedthehorsetopossess.Theremarkablefeatureofthefigureisthatthehorseissupportedonasinglehindhooftreadingonacreaturethatlookslikeacrossbetweenabirdandabeast---sowellbalancedthattheimpressionisoneofbothairinessandstability.Hehasbeenchosenasthesymbolof
7、Chinesetourism.Studiesbyexpertsindicatethatthehorserestsnoton aflyingswallowbutona“dragonsparrow”,agodofthewinds.Thusthebronzefigurineshouldmoreappropriatelybecalled“HorseAboveDragonSparrow”(马超龙雀）.Withthedevelopmentofsocietyandtourism,somesuggeststhebronzehorseshouldhaveanewnam
8、e“PEGASUSWITHAEOLUS”or“PEGASUSAEOLUSGAME“天马赛风神”.选择“马超龙
