京控置业集团管控体系建设研究

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1、专业硕士学位论文京控置业集团管控体系建设研究TheStudyontheManagementandControlSystemofBeijingRealEstateEnterpriseGroup作者：卓晓沛导师：杨湘玉北京交通大学2013年6月二人怠瓜▲少，宣学位论文版权使用授权书本学位论文作者完全了解北京交通大学有关保留、使用学位论文的规定。特授权北京交通大学可以将学位论文的全部或部分内容编入有关数据库进行检索，提供阅览服务，并采用影印、缩印或扫描等复制手段保存、汇编以供查阅和借阅。同意学校向国家有关部门或机构送交论文的

2、复印件和磁盘。(保密的学位论文在解密后适用本授权说明)学位论文作者签名：鳝蚪签字日期：pf31年∥月∥日导师龆葡滩多签字目期：矽哆年厂月Ⅵ珀中图分类号：XXXXUDC：XXXX学校代码：XXXX密级：公开北京交通大学专业硕士学位论文京控置业集团管控体系建设研究TheStudyontheManagementandControlSystemofBeijingRealEstateEnterpriseGroup作者姓名：卓晓沛导师姓名：杨湘玉专业学位：工商管理学号：10125403职称：副教授学位级别：硕士北京交通大学2013

3、年6月ABSTRACTAlongwlththereformandtheeconomicdevelopmentofChina，shousingp01icy，China's托aIestateindustryhasexperiencedaveryrapiddeVelopment．TIlerealestatemarket∞ntinuestoexpandthescale，transactionvolumerapidrise．Beijingcontrolreal韶tategroupasthesecondarycompanyofBe

4、ijingcontrolgroup，integratingitsresourc郎toentertherealestatemarket，howtoshareacupofathicksoup舶mthemanycompetitors，andcanresisttheriskoftherealestatemarket，needtoestablishsclentlllcandreasonablemanagementsystem．Thispaperwillexplorethe印upcon的lmeorylsappliedtotheac

5、tualenterprisemanagementmode，thescientificanalysis仔omthetburaspectsofmanagementmodepositioning，organizationstructuredesign，powera11dresponsibilitysystemandperformanceevaluationsystemforBeijingtocon仃01realestategroupcon仃01system，andultimatelydeterminetheBeijingco

6、ntr01．groupcontrolsystem．1lnlspaperusingthemethodofliteraturesummary,interviewinvestigationmethodandcasestudymethod，throughinternalinterviewsandotherformsofcapitalcontr01．realestategroupin-depthunderstanding，basedonstrategicmanagement，managementtneoⅨanalyslsofth

7、eenterprisesandtheexternalenvironmentandmarketdevelopment咖d，putflonvardobjectives，prerequisiteandchallengemodeofcontroldesign．theneadquart盯softhegroupasafunctionofstrategicmanagementcenter’financialmonlto咖gcenter,resourcemanagementcenter,capitaloperationcenter,o

8、peratjoncoordlnatloncenter．Accordingtothetheoryofmanagementactivitiesando略锄zatlonalstructuredesign，theBeijingcontrol—grouporganizationstructuredesi鼬，theheadquartersof