商标混淆和商标淡化视角下我国商标侵权行为地司法认定

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1、AbstractTothejudicialcognizanceoftrademarkinfringementbehavior,thekeyliesinthe scientificandreasonablejudicialcognizancestandardoftrademarkinfringement behavior.Forthecognizanceofthetrademarkinfringementbehavior,thetrademark lawsystemofourcountryissimilartrademarkan

2、dapproximategoodsstandard,and well-knowntrademarksprotectionstandard.Similartrademarkandapproximate goodsstandardistoprotecttheordinarystandardtrademark,asatraditional trademarkinfringementcognizancestandardinourcountry.Well-knowntrademark infringementcognizancestan

3、dardisakindofprotectionofwell-knowntrademarks. Becausethesimilargoodsandapproximatetrademarkstandardandwell-known trademarksacrossclassprotectionstandardthatthereisanobviousunreasonable phenomenon,isnotconducivetoChina'strademarkprotection,andacademicand judicialcir

4、cleshavecalledontobemodified.Butifthemodified,whatisthespecific standards?Tothis,everyone'sviewisdifferent:trademarkconfusionstandardand trademarkdilutionstandard,trademarkdistinctivenessstandard.Thispaperconsistsofthreechapters.Iusetheanalysiscomparisonmethod, lite

5、ratureanalysismethod,caseanalysismethod.Throughresearchanddiscussion,I thinktrademarkdilutiontrademarkandconfusionstandardshouldbeadopted.Ithen discusstheadvantagesoftrademarkdilutionstandardandtrademarkconfusion standardaswellastheproblemofthetraditionaltrademarkin

6、fringementcognizance standardandwell-knowntrademarkinfringementcognizancestandard.Inthefirstchapter,throughcomparingtheforeigntrademarklegislationof trademarkconfusionandtrademarkdilutionandaccordingtotheevolutionofthe trademarkfunctions,Ithinktrademarkconfusionandd

7、ilutionshouldbestandardof trademarkinfringement.Thischaptermainlydiscusseswhystandardoftrademark confusionanddilutionstandardshouldbeusedasthejudicialcognizanceof trademarkinfringementandwhatthespecificcontentofthetwostandardsare. Inthesecondchapterdiscussesourcount

8、rytraditionaltrademarkinfringement cognizancestandardinwhichproblemsexistinthepracticalapplication,andunder theperspectiveoftrademarkconfu