Berkeley Case Study Solution Complete - 27-3-12[1].pdf

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1、ReportonBerkeleyGroupplcth20February2012.Contents1PartA:pluspartBsection1..................................................................................11.1Introduction...........................................................................................

2、...........................11.2AssessmentofStrategicCapability..................................................................................11.2.11.2.1GeneralStrategy............................................................................................

3、...11.2.21.2.2ExpansionStrategy...........................................................................................21.2.31.2.3Lifecycle...........................................................................................................21.2.41.2.4Ke

4、yChangeFactors(PEST)............................................................................31.3IndustryAnalysis..............................................................................................................51.4CompanyAnalysis.................

5、...........................................................................................51.4.2SWOTanalysis.................................................................................................................61.4.31.5Overall........................

6、........................................................................................61.5CapitalStructure...............................................................................................................71.6Debt...................................

7、...............................................................................................71.6.12.2OperatingLeaseCommitments...........................................................................71.3Equity................................................

8、................................................................................81.3.12.4Pension......................................................................