饭店业发展与创业管理

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1、第一部分：饭店业发展与创业管理第一章国际饭店业历史与发展（TheHistoryofHospitalityIndustry）1.TheDefinitionofHospitalityThewordhospitalityhasancientroots,datingfromtheearliestdaysofRomancivilization．ItisderivedfromtheLatinverbhospitare,meaning“toreceiveasaguest．”Severalrelatedwordsco

2、mefromthesameLatinroot,includinghospital,hospice，andhostel．Ineachofthese，theprincipalmeaningfocusesonahostwhoreceives，welcomes，andcaterstotheneedsofpeopletemporarilyawayfromtheirhomes．Thephrase“toreceiveasaguest”impliesahostpreparedtomeetaguest’sbasicre

3、quirements．Therequirementsofaguestare，traditionally,food,beverages,andlodgingorshelter.Additionally,manyhostsprovidesomeformofentertainment．However,entertainmenthasbecomealargeseparateindustrythatincludesmajorundertakingssuchasthemeparks,majormusicaland

4、sportsperformances，fairsandfestivals,andparades.Becauseentertainmentisprimarilyassociatedwithtravelandtourismandisnotanecessaryingredienttosatisfyatraveler'sbasicneeds，wetreatitaspartoftravelandtourismratherthanfood，beverage，andlodging—thebasicdementsof

5、hospitality．Theoriginofhospitalityisthecordialandgenerousreceptionandentertainmentofguests,eithersociallyorcommercially.2.TheBasicoftheIndustryThetraditionalviewtakesustotheheartofthehospitalityindustry．IfthewordHospitalityreferstotheactofprovidingfood，

6、beverages，andlodgingtotravelers，thenthehospitalityindustryconsistsofbusinessesthatdothis．Thisbringsuptwoimportantdistinctionsbetweenthehospitalityindustryandotherserviceenterprises：1．Thehospitalityindustryprovidesfood，beverages，lodging，orsomecombination

7、ofthethreethatotherbusinessesprovideonlyonthemostincidentalbasis．2．Thehospitalityindustryprovidesservicesprimarilytotravelers，inabroadsenseoftheterm．Bycontrast，otherservicebusinessesdealprimarilywithcustomerswhoarelocalresidentsandwhoareathomeratherthan

8、intheprocessoftraveling．Ourdefinitionalsodistinguishesthehospitalityindustryfromtheproductsandgovernmentsectorsofoureconomy．Manufacturersandproducersofproductsdonotnormallysellservices．Instead，theymakeorproduceproductsthataresold