上海雪岩实业有限公司发展战略分析

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1、万方数据093025462何祖章上海雪岩实业有限公司发展战略研究——_——————————————————————————————————————————————一ABSTRACTThispaperbasisonthetheoryofstrategicdevelopment，combinedtherealstrategicproblemswhatthecompanyfacedwith，raisethedevelopmentbottleneckquestionsinthedilemmaoflargeandmediurn-sized

2、privatecompany，thisisthestrategicmaking、changingstylesandaseriesofproblemsinprocess．TakeShanghaiXueyanIndustrialCo。LTDaSavividtypicalpresentcaseofthesteeltradingindustrial，combinedstrategictheoryandstrategicexampletightly，analysisthestatueofsteeltradingindustrydeeply

3、andgettheappropriatedevelopmentstrategicforShanghaiXueyan．ThispapereitherlookingforwardingtohelpShanghaiXueyancompanytomakedevelopmentstrate91candputintoeffect，orhopingCangivethesametradecompaniesalittlerespireandcanuseforrefe：renceforthem．Nowthesteelindustryindepres

4、sion，thecostofironoreandenergygoesup，theprofitofsteelmillislessandlessevengotothemarginofloss．Thesteelmill，asforthesteeltradingcompanyisinastrongposition，ifsteelmillcan’tleaveenoughprofitroomforthetradingcompany，andthedemandofcustomerismoreandmorehigher，SOthesteeltra

5、dingcompanyisgotoharderandharder．Besidethis,thecountrymacropolicyadjustment，moneysqueezecontinuingly，it'snodoubttomadeitworseforthosesteeltradingcompanyofintensiveindustry．Underthissituation，peoplehavedifferentoptions·Thestrategicofdevelopmentofsteeltradingcompanypoi

6、ntthepositionforthoseextensiveoperationcompany，andanalysisthedevelopmentstrategictheoryofXueyanemergedasthetimerequired．Therearesixpartofthispaper，thefirstpartisonthebasisofreviewthedevelopmentstrategictheoryofthecompany，elaboratethemethodandthemeaningofmabngandproce

7、ssingthedevelopmentstrategicofXueyancompany；ThenthesecondpartisanalysisdeeplyabouttheoutsidesituationstrategicandthetrendofdevelopmentofXueyancompany；ThethirdpartisanatomytheinternalresourceandthecorecompetenceofXueyancompany；TheforthpartiscomparethedifferenceofXueya

8、ncompanyandthestandardcompanyofsteeltradingcompany；Thefifthpartismakingstrategictargetandmakingpositionofproperdevelopmentstrategic