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ID:32137660
大小:2.13 MB
页数:44页
时间:2019-01-31
《上海雪岩实业有限公司发展战略分析》由会员上传分享,免费在线阅读,更多相关内容在学术论文-天天文库。
1、万方数据093025462何祖章上海雪岩实业有限公司发展战略研究——_——————————————————————————————————————————————一ABSTRACTThispaperbasisonthetheoryofstrategicdevelopment,combinedtherealstrategicproblemswhatthecompanyfacedwith,raisethedevelopmentbottleneckquestionsinthedilemmaoflargeandmediurn-sizedprivatecompany,thisisthestrate
2、gicmaking、changingstylesandaseriesofproblemsinprocess.TakeShanghaiXueyanIndustrialCo。LTDaSavividtypicalpresentcaseofthesteeltradingindustrial,combinedstrategictheoryandstrategicexampletightly,analysisthestatueofsteeltradingindustrydeeplyandgettheappropriatedevelopmentstrategicforShanghaiXueyan.Th
3、ispapereitherlookingforwardingtohelpShanghaiXueyancompanytomakedevelopmentstrate91candputintoeffect,orhopingCangivethesametradecompaniesalittlerespireandcanuseforrefe:renceforthem.Nowthesteelindustryindepression,thecostofironoreandenergygoesup,theprofitofsteelmillislessandlessevengotothemarginofl
4、oss.Thesteelmill,asforthesteeltradingcompanyisinastrongposition,ifsteelmillcan’tleaveenoughprofitroomforthetradingcompany,andthedemandofcustomerismoreandmorehigher,SOthesteeltradingcompanyisgotoharderandharder.Besidethis,thecountrymacropolicyadjustment,moneysqueezecontinuingly,it'snodoubttomadeit
5、worseforthosesteeltradingcompanyofintensiveindustry.Underthissituation,peoplehavedifferentoptions·Thestrategicofdevelopmentofsteeltradingcompanypointthepositionforthoseextensiveoperationcompany,andanalysisthedevelopmentstrategictheoryofXueyanemergedasthetimerequired.Therearesixpartofthispaper,the
6、firstpartisonthebasisofreviewthedevelopmentstrategictheoryofthecompany,elaboratethemethodandthemeaningofmabngandprocessingthedevelopmentstrategicofXueyancompany;ThenthesecondpartisanalysisdeeplyabouttheoutsidesituationstrategicandthetrendofdevelopmentofXueyancompany;Thethirdpartisanatomytheintern
7、alresourceandthecorecompetenceofXueyancompany;TheforthpartiscomparethedifferenceofXueyancompanyandthestandardcompanyofsteeltradingcompany;Thefifthpartismakingstrategictargetandmakingpositionofproperdevelopmentstrategic
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