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1、Lesson23:PushThatProductTeachingContent:Masterywordsandexpressions:board,rent,magazine,lady,madam,ownOralwordsandexpressions:EdwinMoore,push-pin,bulletin,journal,employee,What’sthepriceof…TeachingAims:1.Reviewandlearnmorewordsandexpressionsaboutthecommercial
2、world.2.Talkabouthowtomakeads.TeachingImportantPoints:1.Theadverbialclause.2.TalkaboutthegrowingofEdwinMoore’scompany.TeachingDifficultPoints:Howtodescribethegrowingofacompanyclearlytothereaders.TeachingPreparation:picturesTeachingAids:audiotape,flashcards,p
3、icturesTypeoflesson:newlessonTeachingProcedure:Step1.Theteacherbringsapush-pintotheclass.Letthestudentscometoknowit.DotheyknowhowtosayitinEnglish?Dotheyknowwhereitisfromandwhereisthecompany?Althoughitissmall,itisaveryusefulinvention.Wecanputupthepicturesorpo
4、stersonthewalleasily.Manypeopleintheworldbenefitedfromthelittleproducts.Dotheywanttoknowmore?Let’sgoonthenextstep.Step2.Readthetextandanswerthefollowingquestions:1.Whatisapush-pinusedfor?2.DidMooremakeadsduringhisselling?Thetwoquestionsareeasytoanswer.Mostof
5、thestudentscanfindtheanswers.TheyareveryinterestingtolearnmoreaboutMoore’scompany.Step3.BrainstormLet’sdiscussthetextfurther.Encouragethemtoaskmorequestionsaboutthispart.Theycanaskanystudentsanyquestionsaboutthetext.Forexample:WhendidEdwinMoorehaveanideatopr
6、oductapush-pin?Whatwasthepriceatthattime?Whatwashisfirstbigsuccess?What’sthepricenow?Iftheyhaveanydifficulty,theteacherwritesthenewwordsontheblackboardandteachesthemtoreadcorrectly.Step4.Listentothetapeandimitateafterit.Playthetapefortwotimes.Letthemreadafte
7、ritbutkeepsilent.Thusallthestudentscanlistenclearlyandrepeatafterit.Letsomestudentsreadthetextinfrontoftheclass.Checktheirpronunciationandintonation.Step5.ProductLetthestudentspresentsomeotherexamplestotheclass.Theycansaythecompaniesaroundus.Theyalsosaythefa
8、mouscompaniesintheworld.Inastudent’sspeech,theotherscanaddwhattheyknowaboutthecompany.Everyonecanhaveit’sownopinion.Encouragethemtospeakfreely.Step6.Cometo“LET’SDOIT”.IfyouareMoore,doyouhaveanyo