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1、实际上,无论是理论上的研究,还是企业的实践,给我们提供了一种警告:过度地追求柔性也可能存在副作用,即存在着潜在的危险——“柔性陷阱”因此后继的研究应该关注两个方面的陷阱:陷阱一,构建全柔性组织;陷阱二,过度地追求联贯一致性。(3)战略柔性有效规模的量化研究。事实上,这部分的工作范围多数在价值连配置环节,但由于企业渐渐无边界化,研究可能涉及整条供应链上的企业单元,难度较大。从内容上看,全文共五章,第一章主要阐述了研究的背景和研究的目的及意义。第二章首先剖析了动态竞争优势,认为战略柔性对形成动态竞争优势有巨大的价值。第三章透析了战略柔性的形成机理。第四章阐述战略柔性的操
2、作模型及如何具体运用战略柔性构筑动态竞争优势。第五章是本研究的结论部分,表述了研究的不足和进一步研究方向。关键词:环境动态竞争优势战略柔性AbstractWiththeacceleratingpaceoftechnologicalinnovation,globalizationofthe
in-depth,ongoingeffortsbyGovernmentstocontrolandthegradualblurring
industryboundaries,adynamiccompetitiveenvironmentisemerging.Inthisnew
envi
3、ronment,enterprisesfacetremendousuncertainty,ambiguityandthegrowing
strategicdiscontinuity.Thesearerapidlychangingthecompetitivenatureofthe
competitiveenvironmentandevenshowa"super-competitive"features,allstrategic
actionsforconstantlybeingreduced,strategicupdatetoanunprecedentedpace,t
4、he
dynamicsofthishighlyvolatileenvironmentconstantconfusion,non-balancedand
highuncertainty.Almostformingapermanentimbalance,whichmakesenterprises
"sustainedcompetitiveadvantage"nolongerexists.Theenterprisefacestheenvironmentthatismoreandmorecomplicatedly,with
thefiercechangeofenterpri
5、seenvironment,thetraditionalstrategytobeablenotbut
toreconsiderthestrategicformulation.First,becausethebasisoftraditionalstrategic
categorypremisesuppositionchanges,ithasnotbeenabletoobtainthecompetitive
advantagedisplayfunctionfortheenterpriseinthedynamicenvironmentwhich
continues,att
6、hesametime,thetraditionalstrategyviewalsocannotprovidethefull
explanationstrengthforthenewphenomenoninwhichappearstotheenterprise
competition.Therefore,itisextremelyurgentlythatcarriesonthebreakthroughto
appearinoriginaltheories.Basedontheenvironmentdynamiccomplexity,andthe
theorythath
7、adbeenfoundation,thisarticlethoughtofthenewstrategicview——
strategyflexibility,withtheflexibleviewpoint.Itisthenewthoughtthatcouldmake
theenterprisetomaintainthecompetitiveadvantageinthedynamicenvironment.
Therefore,thisstudywillprovidenewunderstandingofthestrategicperspective
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