企业竞争力分析和培育

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1、UIBEExecutiveMasterofBusinessAdministrationAbstractthesubjectofthispaperisfindingouttheadvantageandthe disadvantageofthecompanywhichauthorisworkingatbyanalyzing, accordingtothepresentconditionoftextileindustryandenterprise resourcesaswellasthecomplexionofthelaterquotasystemageand textilem

2、achineryindusty.andauthorexpatiateonhowtocollocate resourcesreasonablystrengthenterprisecompetionandobtain competitiveadvantagethroughstrengthenenterprisestrategyhuman resourcesandoptimizeorganizationsystem.Authorintroducedthedevelopedhistoryandpresentsituationofthe companyinfirstandsecon

3、dpart.Basedonformerstatement,inthirdpart, authoranalyzedtextileindustryandtextilemachineryindustrythatthe enterpriselocatedandengaged.Inconclusion,theauthorconsiderthatthe vocation’scircumstanceisstillwell.Thevocationthatcompanyhad choosedalsohavedevelopingspaceandprospect,butthemarket co

4、mpetementisveryfierce.Infourthpart,thepaperanalyzedseparately inenterprisemacro-economicrunningstatusmarketstatusof productionhumanresourcesandorganicsystem.Whileanalyzingthe industry,authorusedsix-elementanalyticalmethod.whileanalyzing marketcompetitivenessofproduction,authoruseduniversa

5、l-matrix method.whileconcludingenterprisecompetitiveadvantage,authorused SWOT-matrixmethod,meanwhile,quotedsomefinancialdata operationaldataandmarketstatisticdata,authorpointedoutthe opportunityandchallengethatcompanyfacedaswellasadvantageand disadvantageofthecompany.Authorputforwardtheis

6、sueinfifthpartthatweshouldpromoteenterprisecompetitivenessandobtainenterprisecompetitiveadvantagebystrengthenenterprisestrategicmanagementhumanresourcesmanagementandoptimizeorganicsystem.Theissueisdiscussedbyquotedmanagentviewpoint.Furthermore,authorintroducedsimplytheconceptionandmethodo

7、fexploitinghumanresourcesandoptimizingorganicsystem.Atlast,accordingtocompanypresentcondition,authoradvancedsomeconcreteadvicesthatcanbereferredbytopmanagetomakedecision.第3页3共30页UIBEExecutiveMasterofBusinessAdministration1企业简介1.1企业发展历程郑州纺织机械股份有限公司以下简称郑机股份于2002年6月6日在