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1、Thestereotypeontheimpactofcross-culturalcommunication1.IntroductionWiththeadventoftheinformationage,economicglobalizationmakestheworldintegrationtrendsbecomingevident.Theinternationalcommunityenablesthedevelopmenttrendofglobalization,inter-ethnicincreasin
2、glyfrequentcross-culturalcommunication,amongthestateandnationalboundaries,socialandcommunityisolationhavebeenmuchsmaller.“Globalvillage“culturehasbecomemoreconcentrated,andthesechangesinsocietybroughtabouttheexchangeswhicharemoreandmoreclosely.Differentcu
3、ltures,differentgeography,differentraces,differentlanguageshavebeenstartedbyleapsandboundsintheexchanges,peoplearecollectivelyreferreditto“cross-culturalcommunication.”“Cross-culturalcommunication”generallyreferstonativeandnon-nativecommunicationbetween,b
4、utalsoreferstoanylanguageandculturalbackgroundsindifferentaspectsofcommunicationbetweenpeople.Taylor,inhis“originalculture”,whichwaspublishedin1971,proposedaculturalmeaningofthebook,systematicallydescribeditas“Cultureisacomplexbody,whichincludesknowledge,
5、belief,art,morals,customsandlearnedtherestofthecommunitycapacityandhabits.”Becauseamongallthenationsofdifferentsocialandhistoricaldevelopment,whichledthenationintheculturalorientation,values,socialnorms,thedegreeofdevelopmentofmaterialdifferences,thesedif
6、ferencesoftenleadtocross-culturalcommunicationintheprocessofmutualmisunderstanding,communicationbarriersarise,andevenaclashofculturesoccurred.Later,intheUnitedStates,somesociologists,culturalanthropologistsslightlyamendedthedefinitionofTaylor,addedthe“kin
7、d”totheculturalphenomena.Peopleexchangeandcontactbetweenthefullyembodiesandthecharacteristicsofculture,whetheritisaformalsocialoccasionoranordinarygatheringoffriends,andculturalinfiltrationofthedisposaloftheentireactivities.Sopeoplewillreferencebooksforin
8、formationonspecificoccasionsintherequireddetailsoftheprotocol,withparticular第33页emphasisontheirappropriatenessandabilitywitheachotherhaveacommontopic.“Cultureincludesalltheproductofhumansocietytoshare.”Itincludesnot
