102054旅游专业英语2011.04.07定稿

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1、旅游管理专业：旅游专业英语旅游专业英语（102054）教学大纲适用专业旅游管理编写单位管理系编写时间2010年10月11管理系旅游管理专业：旅游专业英语[基本概况]课程名称旅游专业英语（102054）课程类别专业主干课适用专业旅游管理先修课程旅游学概论、管理学并修课程导游业务总学时72总学分4使用教材教育部《旅游专业英语》教材编写组，《旅游专业英语》，高等教育出版社，2005年版。参考教材段开成，《旅游管理专业英语》，高等教育出版社，2006年版。网络资源课程概述（课程的意义，教学目标，内容简介）Thiscourseis

2、designedforundergraduatestudentofmanagementmajor,whichisanimportantrequiredcourseofthemajor.Afterstudyofthiscourse,thestudentsshouldhavegoodcommandoftourismEnglishvocabularyandunderstandthedevelopmentsituationoftourismindustryaswellasbefamiliarwithdifferenttouris

3、minformationandEnglishexpressions,andthushavebetterunderstandingoftourismmajorfromtheaspectofEnglishstudyandenhancetheabilityofpracticalEnglishlevelintourismmanagementindustry.ThestudentswillbeabletohavegoodquantityofreadingofEnglishtourismliteraturesandimproveth

4、eirEnglish-Chinesetwowaytranslationabilities,sothattheynotonlyhavesolidfoundationoftourismEnglishbutalsohavebetterknowledgeoftourismindustryfromtheaspectofhistoricalcultureforthepurposeofestablishingbetterfoundationforfuturecareer.[学时分配]学时分配表章次章名学时备注ChapteroneWor

5、ldTourismOrganization8ChapterTwoGlobalCodeofEthicsforTourism10ChapterThreeHistoricalSites10ChapterFourChineseCuisine10ChapterFiveServicesforTourists10ChapterSixAboutChina8ChapterSevenHeritageAttractions8ChapterEightScenicSpots8总学时合计7211管理系旅游管理专业：旅游专业英语[理论教学内容与要求]

6、ChapterOneWorldTourismOrganization[TeachingObjectives]TheWorldOrganizationistheleadinginternationalorganizationinthefieldoftravelandtourism.ThroughthisChapter’slearning,trytounderstandthekeybenefitsoftourismandprincipalorgansofWTOanditsmembership,howtowritereserv

7、ationapplicationform,hotelbookingform.Performanceofthetourguidereflectstheservicequalityofcertaintravelagency.TrytounderstandtheimplicationofthetwoPQfactors---professionalqualificationsandpersonalqualitiesindifferentcustomer-contactsituations.[TeachingPoints]bene

8、fitsoftourism,writingreservationapplicationform,hotelbookingform,howtogreetguestsattheairport.[TimeAssignment]8[TeachingMaterials]SectiononeReadingandTranslati