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1、英语系课程授课计划教研室英语专业教研室课程名称商务英语授课教师彭宇授课对象1141-1144班授课专业英语计划编制日期2014年9月18日计划执行学期2014-2015-1四川民族学院英语系制I.CourseDescription（课程描述）INTRODUCTIONTOBUSINESSENGLISHisthebasiccourseofbusinessEnglish,whichinvolvesthefocusandhotspotcontentaboutbusiness,concerningseveralaspectsofhowtod
2、oabusinesssuccessfullyandsomecommonknowledgeaboutbusinessEnglish.ThecourseissuitablefortheEnglishmajorstudentstostudyelectively.Thisbookconsistsoftenchapters,includingtheFormsofBusinessOwnership,CorporateEthicsandCorporateCulture,Management,Marketing,Finance,BusinessS
3、tart—up,ProductionandOperations,HumanResourceManagement,ElectronicCommerceandInternationalTrade,eachofwhichcontainsseveralsections.II.CourseObjective（课程目标）Inviewofthatthestudentsoftheseclassesarefour-yearsenioroneswhoaregraduatingandthattheteachingprinciplesofcollegeE
4、nglishofouruniversity(SichuanUniversityforNationalities)istoemphasizethestudents'qualityeducation,aimingtocultivatecomprehensivelydevelopedtalents,Iwillchoosetheteachingplanningof“Theory+PracticalTraining”,whichmeanstocarryoutacourseinvolvingbothtextbookknowledgebutal
5、sosomepracticaltrainingsuchasthewritingskillofTEM8andpassagetranslationofbusinessEnglish.Onthebasisoftrainingandimproving students'professional andtheoreticallevel,focusoncultivatingtheirbusiness interests,businesscommonknowledgeandtheir practice ability.Bymeansofstud
6、yingseveralbusinessterms,helpthestudentsexpand the their knowledgeandopenuptheireyes.Throughsomecasestudyandbusinessstory,broadentheirscopeofknowledgeandstrengthentheirproblem-solvingability.Vocabularycontributesgreatlytothe students'Englishstudy,thereforetosomeextent
7、thestudyofbusinessEnglishmayconsolidateandstrengthentheirvocabularylevellargelyandfurtherimprovetheircomprehensivecapacity.ByplayinglinguisticgamesaboutbusinessEnglish,preparethestudentstocultivatetheirpresentationskillandworkplacemanners.III.Interaction（互动环节）Toanalyz
8、ethecasestudyofsomebusinessactivitiesattheendofeachchapter;Tosharewiththeclassmateshisorherunderstandingofthecasestudyafterh
