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ID:17682927
大小:159.50 KB
页数:71页
时间:2018-09-04
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1、《外贸英语函电》备课笔记编写人王佳伟一、函电书写基本原则1、Courtesy礼貌语言要有礼且谦虚,及时地回信也是礼貌的表现。例如:Wehavereceivedwithmanythanksyourletterof20May,andwetakethepleasureofsendingyouourlatestcatalog.Wewishtodrawyourattentiontoaspecialofferwhichwehavemadeinit.Youwillbeparticularlyinterestedinaspecialofferonpage5ofthelatestcat
2、alogenclosed,whichyourequestedinyourletterof20May.2、Consideration体谅写信时要处处从对方的角度去考虑有什么需求,而不是从自身出发,语气上更尊重对方。例如:"Youearn2percentdiscountwhenyoupaycash.Wewillsendyouthebrochurenextmonth."就比"Weallow2percentdiscountforcashpayment.Wewon'tbeabletosendyouthebrochurethismonth."要好。3、Completeness完整
3、一封商业信函应概况了各项必需的事项,如邀请信应说明时间、地点等,确忌寄出含糊不清的信件。4、Clarity清楚意思表达明确,要注意:(1)避免用词错误:例如:AstothesteamerssailingfromHongKongtoSanFrancisco,wehavebimonthlydirectservices.此处bimonthly有歧义:可以是twiceamonth或者oncetwomonth.故读信者就迷惑了,可以改写为:1.WehavetwodirectsailingseverymonthfromHongKongtoSanFrancisco.2.Wehave
4、semimonthlydirectsailingfromHongKongtoSanFrancisco.3.WehaveadirectsailingfromHongKongtoSanFrancisco.(2)注意词语所放的位置:例如:.Weshallbeabletosupply10casesoftheitemonly.前者则有两种商品以上的含义。(3)注意句子的结构:例如:Wesentyou5samplesyesterdayofthegoodswhichyourequestedinyourletterofMay20byair.Wesentyou,byair,5sampl
5、esofthegoodswhichyourequestedinyourletterofMay20.5、Conciseness简洁(1)避免废话连篇:例如:.Wewishtoacknowledgereceiptofyourletter...可改为:Weappreciateyourletter....Enclosedherewithpleasefindtwocopiesof...可改为:Weenclosetwocopiesof...(2)避免不必要的重复:(3)短句、单词的运用:Enclosedherewith----->enclosedatthistime----->n
6、owduetothefactthat----->becauseadraftintheamountof$1000----->adraftfor$10006、Concreteness具体7、Correctness正确二、样信(一)感谢信样信DearMr./Ms,ThankyouforyourletterofJune4,enclosinganaccountoftheorganizationandworkofyourChamberofCommerceandIndustry.Weareverygratefulforsuchadetailedaccountofyouractivi
7、ties.Thisinformationiscertaintohelpincreaseourfuturecooperation.Yoursfaithfully尊敬的先生/小姐,谢谢您六月四日的来信及随信附上的说明书,该说明书描述了你们工商总会的工作与组织结构。对给我们一个你们活动如此详细的描述,我们表示非常感谢。这一信息一定能帮助促进我们未来的合作。你诚挚的(二)祝贺1.DearMr./Ms,Ontheoccasionofthe35thanniversaryofyourNationalDay,pleaseacceptourheartiestcongr
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