模糊电子商务论文范文-试析小议商务英语信函中的模糊语言论文

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1、模糊电子商务论文范文:试析小议商务英语信函中的模糊语言论文摘要：模糊性是自然语言的基本属性之一，人们从不同角度研究了模糊语言。商务信函要求准确的语言表达以避开对方的误解，这已成为业内人士的公识。实际上，模糊语言的准确使用并不会妨碍人际交流，相反地，只要熟练地把握，它会为人们的信息交流起到重要作用。本文旨在研究写信人故意使用模糊语言，并探索人们什么时候，为什么要故意使用模糊语言，以及研究它的积极和消极作用。从本文的研究可以得出结论，模糊语言在商务信函中的运用是写信人达到交际目的的一种交际策略。　　关键词：模糊语言；

2、商务英语信函；积极作用；消极作用　　一、Introduction　　ThispaperaimstostudyvaguelanguageinbusinessEnglishletters，anddiscusswhenpeopleusevaguelanguageandwhypeopleusevaguelanguageonactualcontexts.Atthesametime，wealsolearntheactivefunctionsandnegativefunctionswhicharethevaguelanguag

3、einbusinessEnglishletterscausing.Basedonthetwofunctions，wediscusshowtousevaguelanguageandavoidnegativefunctioninthebusinessEnglishletters.　　（一）Introductiontothestudy　　L.A.Zadeh，aprofessorofCaliforniaUniversityandanexpertofCybernetics，firstputforwardhisconcept

4、andtheoryoffuzzysetsin1965.Fromthenon，therearemanystudiesonvaguelanguage.Linguistsreachacommonsensethatvaguelanguageplaysasignificantroleinhumancommunication.EnglishlinguistChannel（2000：194）claimsthat“whetheronecanproperlyusevaguelanguageshowsone’slanguageper

5、formance，becausevaguelanguageisaninseparablepartoflanguagecommunication.”AChineselinguistWuTiepingfirstbroughtvaguenessintoChinaandthenhisfirstInvestigationofFuzzyLinguisticscametothepublicin1999whichremarksthebeginningofresearchingvaguelanguageinChina.Therea

6、realargeamountofresearchesonvaguelanguagefromsemanticandpragmaticanglessoonafter，suchasPracticalFuzzyLinguisticsbyLiQianJvin1996，OnFuzzySemanticsbyZhangQiaoin1998.　　Althoughtheexistingorspreadingofvaguelanguageeverywhere，litterstudyonitinbusinessEnglishletter

7、shasbeenfoundbecauseofthedisputesorevenlawsuitscausingbyvaguelanguage.Asweknow，theprinciplesofbusinesswritingrequiretheusageofitslanguageprecise，exactandclear，butvaguelanguageisalwayscommonusedinbusinesswriting.　　So，weshouldstrivetostudyclearlythevaguelanguag

8、einbusinessEnglishletters，especiallyinspecificcontextsaboutitseffectofappropriatenessandwideapplicability.　　（二）DataCollectionandResearchMethod　　ThedataofthispaperarebusinessEnglishletters