business english correspondence

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1、BusinessEnglishCorrespondenceUnit1BasicKnowledgeofBusinessLetterWritingSection1FunctionsofBusinessLettersandcriteriaandgeneralProceduresforBusinessLettersWriting1.FunctionsofBusinessLetters2.CriteriaforBusinessLetters3.TheGeneralProceduresforBusinessLetterWriting1.Functi

2、onsofBusinessLetterstoinform,whichreferstoconveyingthevastamountofinformationneededtoday-to-dayoperationsofthebusiness;toinfluence,whichmeansthatmessagesincludedinabusinesslettershouldalsoinfluencethereader’sattitudesandfunctions.2.CriteriaforBusinessLettersA.COURTESYIno

3、urletters,weshouldalwayskeepinmindthepersonwearewritingto,seethingsfromhisangle,visualizehiminhissurroundings,seehisproblemsanddifficultiesandexpressideasintermsofhisexperience.B.CORRECTNESSCorrectgrammar,punctuationandspellingarebasicrequirementsforbusinessletterwriting

4、.Also,weshouldchoosethecorrectleveloflanguageanduseaccurateinformationanddatainourletters.C.Clearness(Clarity)清楚意思表达明确，要注意：①避免用词错误：②注意词语所放的位置：③注意句子的结构：a.explainyourselfclearly;b.avoidingambiguoussentencesandneedlessjargon;c.statementsinwell-constructedsentencesandparagra

5、phs;D.Conciseness简洁①避免废话连篇②避免不必要的重复③短句、单词的运用a.inthefewestpossiblewords;b.brieflybutcompletely;E.Consideration体谅写信时要处处从对方的角度去考虑有什么需求，而不是从自身出发，语气上更尊重对方。a.TrytoputyourselfinHISplace;b.emphasizetheYOUattitude;c.emphasizepositive,pleasantfacts;F.Completeness完整一封商业信函应概况了各项必需的事

6、项，如邀请信应说明时间、地点等，确忌寄出含糊不清的信件。a.provideallnecessaryinformation;b.Answerallquestionsasked;c.givesomethingextra,whendesirable;G.Concreteness具体a.Tomakethemessagespecific;b.don’ttrytowriteinaliterarystyle;c.useactionratherthancamouflagedverbs;3.TheGeneralProceduresforBusinessL

7、etterWriting:（1）Determineourpurposeofwritingacertainletter.（2）Identifywhothereadersare.（3）Organizethemessage,whichistobecontainedintheletter.（4）Writeadraft.（5）Polishthewriting.BasicKnowledgeofBusinessLetterWritingSection2StructuresandLayoutofBusinessLetters1.LayoutofaBus

8、inessLetter商业信函的格式2.Structure构成3.thewaysofwritingparts各部分的内容、作用及注意事项4.AddressingEnvelopes信封的书写方法Layouto