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1、CasestudyofstrategichumanresourcemanagementinWalmartstoresIntroductionPart1:theanalysisofcorporatestrategyandHRstrategyatWal-Mart.Part2:TheanalysisofHRpoliciesatWalmartanditsintegrationwithCorporateStrategy.Part3:theroleoftheHRmanagerinthiscompany?Part4:someadvic
2、estoimprovetheemploymentpracticesatWalmart.ConclusionIntroduction:MichaelE.Porter(1980)inhisfamousbooksaidtherearethreebasiccompetitivestrategiesforacompany,whichareoverallcostleadership;differentiationandfocusstrategy.Companiesusethesecompetitivestrategiestoachi
3、evecompetitiveadvantage.Inthiscase,WalmartCompanyisobviouslytakingthecostleadershipstrategy,thatistosay,itaimstobecomethelow-costleaderintheretailindustry.Walmartmaintainsitscompetitiveadvantagethroughitssatellite-baseddistributionsystem,andbykeepingstorelocation
4、coststoaminimumbyplacingstoresonlow-costlandoutsidesmalltomedium-sizedtowns,nomatterintheUSorinitsabroadaffiliations.Part1:theanalysisofcorporatestrategyandHRstrategyatWal-Mart.FromthiscasematerialwecouldalsoseethatWalmartpurchasedmassivequantitiesofitemsfromitss
5、upplierstoformscaleeconomy,andwiththeefficientstockcontrolsystemhelpingmakeitsoperatingcostslowerthanthoseofitscompetitors.ItalsoimportedmanygoodsfromChina,“theworldfactory”foritslowcost.Soinawordthecompany-levelstrategyofWalmartislowcostandlowcost,withlittlediff
6、erentiationstrategy.Managersengageinthreelevelsofstrategicplanning(GaryDessler,2005):thecorporate-levelstrategy;thebusiness-levelstrategyandthefunction-levelstrategy.Thefunctionalstrategyshouldservetheoverallcompanystrategysothecorporatestrategycouldbeimplemented
7、moreeffectivelyandefficiently.AsforWalmart,itscorporate-levelstrategyandbusiness-levelstrategy,asweanalyzedabove,isthelowcostleadership.Thenwe’llfocusonitsfunctionalstrategy,especiallyitsHRstrategy.Besidestheabovefactors,Walmartbuildsitslowcostleaderonemploymentp
8、oliciesthathelpittoachieveextraordinarilylowemploymentcosts.Throughlow-costHRactivities,Walmarttriedtomaintainitspredominatecompetitiveadvantage.Part2:Theanaly