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1、传媒大亨默多管理克的10个管理技巧（10managementtechniquesformediamogulsilentmanagement）Murdoch,notbecauseheisa"mediatycoon",therichandpowerful,reputable.Murdoch,onlyforhimtoletusexperiencewhatisthefirst-classentrepreneurialspiritandwisdom,whatisthemanagementskills,whatisthevisionofthefutu
2、redevelopmentofeconomy.Don'tthinkMurdoch'sachievementisamyth.AlthoughmanymediaportrayedMurdochasthedevil,butinfactheisaverysuccessfulbusinessman(notably,thosewhointentionallyderogatoryMurdochmediaisusuallyhisrivalbusinessmedia).Oddlyenough,althoughMurdochisregardedasoneof
3、themostsuccessfulandinfluentialbusinessmenintheworld,fewpeoplediscusshismanagementstyle.WecanfindbooksaboutMurdoch,butit'shardtofindabookonMurdochfromamanager'spointofview.Therearemanyreasonsforthisresult.Firstofall,mostpeopleregardMurdochasagreatscourges,thinkheislikeHea
4、rstandNorthcliffeastraditional,authoritarianandpettynewspaperboss("citizenKaine"therearemanyanswers),andthatthismanisthepowerofoverwhelminginmanagement,donotpayattentiontoanymanagementskills.Murdochdiduseallhispowerandinfluence,butlargeenterprisesthroughoutthecountryandde
5、centralizedmanagementofthetechnicalstandardsofexcellencesuperbmanagementskills,withrudeoppressionandcombativepersonalityisnouse.FromthiswecanseethatMurdochshouldhavehisownmanagementstylebesideshisadvantageofpower.ThesecondreasonwhymanagementstudentsignoreMurdochandNewsCor
6、pissnobbery.Murdochdidn'tgotobusinessschool,althoughheisamemberoftheChurchofEnglandisinfluential,buthelooksdownontheChurch(wepreviouslymentioned,Murdoch'sfirstinternationalacquisition--buy(thenewsoftheworld)-becausehewasinthechurchbutashonoraryleaderofantichurchMaxwellthe
7、.ImitatingMurdochisadangerousthing,andevenhischildrenarenotallowedtotakeMurdochastheirteacher.Nevertheless,wecanlearnsomethingfromMurdoch'scareerandhismanagementmethods,mainlyinthefollowingpoints:1,conformtothetrend.Inacompetitivebusinessenvironment,onlypragmaticpeoplesur
8、vive.Rupert.Murdochisasuperchameleon.2byebye!Choosemr..Mancannotstand.InRupert.Murdoch'sworldisi
