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ID:10062013
大小:8.42 MB
页数:77页
时间:2018-05-12
《the presentation secrets of steve jobs》由会员上传分享,免费在线阅读,更多相关内容在教育资源-天天文库。
1、ThispresentationisgivenlivebyCarmineGallobutsotheknowledgecanbesharedinthisformat,we’vecreatednotesforyoutoread.Beforewarned—ifyoupickupthisbook,yourpresentationswillneverbethesameagain.–MartinLindstrom,bestsellingauthorofBuyologyApersoncanhavethegreatesti
2、deaintheworld.Butifthatpersoncan’tconvinceenoughotherpeople,itdoesn’tmatter.–GregoryBernsSteveJobsisthemostcaptivatingcommunicatorontheworldstage.Ifyouadoptjustsomeofhistechniques,yourideasandpresentationswillstandoutinaseaofmediocrity.Act1:CreatetheStoryA
3、ct2:DelivertheExperienceAct3:RefineandRehearseACT1DevelopaMessianicSenseofPurposeJobshasbeengivingawe-inspiringpresentationsfordecades.In1984,JobsunveiledthefirstMacintosh.Thelaunchremainsoneofthemostdramaticpresentationsincorporatehistory.Doyouwanttospend
4、therestofyourlifesellingsugaredwaterordoyouwantachancetochangetheworld?–SteveJobs&JohnSculleyFindWhatYouLoveSteveJobssecrettosuccess:“You’vegottofindwhatyoulove.GoingtobedatnightsayingI’vedonesomethingwonderful.That’swhatmattered.”Hewasinspiredbyapurpose
5、beyondmakingmoney.Trueevangelistsaredrivenbyamessianiczealtocreatenewexperiencesandtochangetheworld.Somemanagersareuncomfortablewithexpressingemotionabouttheirdreams,butit’sthepassionandemotionthatwillattractandmotivateothers.–JimCollins,BuilttoLastPlaninA
6、nalogThesinglemostimportantthingyoucandotodramaticallyimproveyourpresentationsistohaveastorytotellbeforeyouworkonyourPowerPointfile.–CliffAtkinson,BeyondBulletPointsTrulygreatpresenterslikeSteveJobsvisualize,planandcreateideasonpaper(orwhiteboards)wellbefo
7、retheyopenthepresentationsoftware.THINKINGSKETCHINGSCRIPTING90HOURS30SLIDESBUILDINGSLIDESREHEARSINGDesignexpertsrecommendthatpresentersspendthemajorityoftheirtimethinking,sketchingandscripting.NancyDuarterecommendsthatapresenterspend90hourscreatinganhourl
8、ongpresentationwith30slides.Butonlyonethirdofthattimeisspentbuildingslides.Anotherthirdisrehearsing,butthefirstthirdisspentcollectingideas,organizingideas,andsketchingthestory.CreateTwitter-LikeHeadlines@Ben:
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