涉外商务的沟通技巧_图文

涉外商务的沟通技巧_图文

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1、礼貌原则在商务英语中的应用Politenessprincipleintheapplicationofbusinessenglish论文一.选题的依据及意义Principleisthesymbolofhumancivilization,andtheguidewiretohumanevent.Wecanfindpolitenessinourconversation,inthemovie,ontelevisions,onradios,inthebooks,newspaperandmagazines,etc.Itprovidestheaudiencewithparticulareffectinuni

2、queorunitperformance.EspeciallyinChina,astatewithceremonies,peopleattachgreatimportanceonthesenseofpoliteness.Foralongperiodoftime,politeness,asaspeciallanguagephenomenon,hasbeenattractingtheattentionandinterestofmanyscholarsfromvariousfieldssuchaslinguistic,sociology,psychology,etc.Duetotheglobali

3、zation,ourstatehasestablishedmoreandmorecombinationwiththeword,especiallyafterChina’senteringtoWTO,theglobalcooperationineconomyandtechnologyandtheprogressoftradingissuesarefrequentandblossoming,whichleadtoagreatnumberofneedsofgood-qualifiedgenius.BusinessEnglishbecomesmuchmorepopularandimportantin

4、modernsociety.PolitenessPrinciplehastheirreplaceablemeaninginBusinessEnglish.Atpresent,fewreferencescanbefoundtoguideoneintegratedBusinessissues.ThispaperwilltheoreticallyandrealisticallyexpoundthesignificanceandtheapplicationofPolitenessPrincipleineachpartofBusinessEnglish,whichincludesBusinessRec

5、eption,BusinessConference,BusinessNegotiation,andBusinessCorrespondence.AimingatgivingbetterunderstandingaboutthesignificanceofPolitenessPrincipleinBusinessEnglishcommunicationandusingeffectivelyinrealizingandachievingthegoalofBusiness,andofferingcertainhelpinthestudyofBusinessEnglishTeaching,thisp

6、aperproposessomeworkablesuggestionsbasedontheauthor'sownstudyexperience.二.国内外研究现状ThescholarsbothathomeandabroadhavemadegreataccomplishmentinlinguisticstudyonPolitenessPrinciple.Englishlinguist,BrownandLevinsonbegantodiscussfaceandpoliteininterpersonalcommunication,intheirconnationarticles,form70`so

7、flastcentury.Evenmore,thisstudydirectionbecomeonehotspotinPragmaticsacademiccommunity.TheyputouttheFaceTheory.Grice,whoisAmericanlinguist,philosopher,andpoliticalcommentator,hasproposedCooperativePrinciple.

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