涉外商务的沟通技巧.doc

涉外商务的沟通技巧.doc

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1、...…礼貌原则在商务英语中的应用Politenessprincipleintheapplicationofbusinessenglish论文一.选题的依据及意义Principleisthesymbolofhumancivilization,andtheguidewiretohumanevent.Wecanfindpolitenessinourconversation,inthemovie,ontelevisions,onradios,inthebooks,newspaperandmagazines,etc.Itprovidestheaudiencewithparticulareffecti

2、nuniqueorunitperformance.EspeciallyinChina,astatewithceremonies,peopleattachgreatimportanceonthesenseofpoliteness.Foralongperiodoftime,politeness,asaspeciallanguagephenomenon,hasbeenattractingtheattentionandinterestofmanyscholarsfromvariousfieldssuchaslinguistic,sociology,psychology,etc.Duetotheglo

3、balization,ourstatehasestablishedmoreandmorecombinationwiththeword,especiallyafterChina’senteringtoWTO,theglobalcooperationineconomyandtechnologyandtheprogressoftradingissuesarefrequentandblossoming,whichleadtoagreatnumberofneedsofgood-qualifiedgenius.BusinessEnglishbecomesmuchmorepopularandimporta

4、ntinmodernsociety.PolitenessPrinciplehastheirreplaceablemeaninginBusinessEnglish.Atpresent,fewreferencescanbefoundtoguideoneintegratedBusinessissues.ThispaperwilltheoreticallyandrealisticallyexpoundthesignificanceandtheapplicationofPolitenessPrincipleineachpartofBusinessEnglish,whichincludesBusines

5、sReception,BusinessConference,BusinessNegotiation,andBusinessCorrespondence.AimingatgivingbetterunderstandingaboutthesignificanceofPolitenessPrincipleinBusinessEnglishcommunicationandusingeffectivelyinrealizingandachievingthegoalofBusiness,andofferingcertainhelpinthestudyofBusinessEnglishTeaching,t

6、hispaperproposessomeworkablesuggestionsbasedontheauthor'sownstudyexperience.二.国外研究现状ThescholarsbothathomeandabroadhavemadegreataccomplishmentinlinguisticstudyonPolitenessPrinciple.Englishlinguist,BrownandLevinsonbegantodiscussfaceandpoliteininterpersonalcommunication,intheirconnationarticles,form70

7、`soflastcentury.Evenmore,thisstudydirectionbecomeonehotspotinPragmaticsacademiccommunity.TheyputouttheFaceTheory.Grice,whoisAmericanlinguist,philosopher,andpoliticalcommentator,hasproposedCooperativePrincip

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