analysis from the consumer's point of view air-conditioned terminal promotions

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1、Analysisfromtheconsumer’spointofviewair-conditionedterminalPromotions51period,thesupermarketstoincreasesalesefforts,vigorouslypricewar,coupons,gifts,luckydrawvarietyofpromotionalactivities,consumer’sshoppingenthusiasmreachedunprecedentedproportions,combinedw

2、ithheataroundthecorner,IalsoTakingadvantageoflively,joinedtheoptionalair-conditionedranks.Air-conditioningindustryasamajorhomeappliancebrandshavealwaysbeenfoughtover,althoughthemarketattractive,butcompetitionfierce,theextentofnolessthanawarfilledwithsmoke.Cr

3、uisetour,andlater,andfinallyholdbeautygo,butinthepurchaseprocessonlytofindseveralinterestingphenomena,suchasstempharynxinthethroattospeakout.Theso-calledEbbTide,firstnarrowthescopeofthetotalpurchase,andthencompare,throughlayersofscreening,Ifixyourattentionon

4、A,Bofthesetwobrands.So,justtomakesuchadecision,mainlybecauseA,B’sbrandawarenessandreputationhaslongbeenfamousforconsumerstorational(durable,goodquality,appearanceand8generous,andthoughtfulservice)andemotion(highgrade,non-valueplunges)ontoaccept.Andbothcanonl

5、ychooseone,thistime,dependsonhowthesalesstaffworkhardtoeliminatewell-beingofconsumersworry,selltheirownproducts.Afterfinishingmemoriesare,respectively,AbrandsalesstaffAmemberofBandBbrandstomysalesprocesstomakecomparisonDescription:[Scene]Abrandcounterswentou

6、tbeforetheshow,awelcomefromthesideanddowarm-like.(1)-President,Pleasefeelfreetolookat,thesearecurrentlypopularmodelsonthemarket,youseeWhichismoreagreeabletoyourmind.Displayinthesalesprocess,aprofessionalsmileandwordsofsurgery,assugar-coatedshells,canberelaxi

7、ngtension,creatingarelaxedenvironmenttobuykiss,thecustomerunwittinglydesignedastepbystepintotheir‘trap’,Aisnodoubtwellversedinthisrule,familiarwaytocontrolthelightrailvehicles.(2)-Ithinkitallcamegood,canyoutellusdo.Thisisatypicalconsumerpsychology,customersa

8、reoftenhesitantinadazzlingdisplayofcommodities,hesitant,8indecisive,whentheywanttohearareasonablerecommendationandsuggestionsinordertomakefurtherjudgmentsresultinganalysis.Salesperson’sroleatthi