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1、毕业论文(设计)OntheStrategiesofPoliteLanguageinBusinessNegotiation1.Introduction12.Businessnegotiationandpolitelanguage32.1Thedefinitionofbusinessnegotiation42.2Thedefinitionofpolitelanguage42.3Relevanttheoriesofpoliteness52.3.1Thepoliteprinciple52.3.2Thefacetheory73.Thestrategiesofpolit
2、elanguageinbusinessnegotiation93.1Vagueness93.2Euphemisticpresentation123.3Understatement153.4Compliment184．Thepolitelanguageincross-culturalbusinessnegotiation205.Conclusion22References241.IntroductionPolitenessisasocialphenomenon.Ittouchesuponeveryaspectoflife.Itnaturallycomesint
3、otheorist’sviewindifferentperspectives.Asregardspoliteprinciple,BritishlinguistLeechproposesthepoliteprincipleonthebasisofGrice’scooperativeprinciple.Politeprincipleincludestactmaxim,generositymaxim,approbationmaxim,modestymaxim,agreementmaxim,andsympathymaxim.LevinsonandBrownsugge
4、stthetheoryoffacework.Thepolitelanguageembodiespoliteprinciple.Ittransmitsallkindsofinformationasafunctionoflanguage,establishesandmaintainsthesocialrelationswitheachother.Itmanifestsitselfnotonlyintohumandailylife,butalsointohumanpolitics,economy,cultureandothersociallives.Therefo
5、repolitenessanditsrelevantlanguageshouldbetakenintoaccount.25毕业论文(设计)Withtheconstantdevelopmentoftheeconomicglobalization,businesscontactsamongnationsgetincreasinglyclose.Inparticular,sinceChina’saccessiontoWTO,theeconomiccooperationbetweenChinaandthewestbecomesmoreandmorefrequentl
6、y.Internationalbusinessnegotiationisoneofthevitalpartsofroleinthesociallifeaswellastheeconomiclife.Negotiatorsfromdifferentculturalbackgroundshavedifferentvaluesandthinkingpatterns,thusformingthevariouscommunicationstyles.Consequently,itisnecessarytolearntheculturesamongallthecount
7、riesandtogetfamiliarwiththeculturaldifferencesinthebusinessactivities.Businessnegotiationisacomplexhumanactivity,whichplaysanimportantroleineconomicinteraction.Itisalsoaprocessofinformationexchangedbetweentwoparties.It’sindeedworthwhiletostudyhownegotiatorsgetalongwitheachother.Ino
8、rdertoavoidthedeadlockorfa
