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时间:2020-07-05
《高中英语《unit1 Project 》教案 牛津版必修4.doc》由会员上传分享,免费在线阅读,更多相关内容在教育资源-天天文库。
1、湖南省蓝山二中高一英语必修四《unit1Project》教案牛津版Reading1.Let’sreadthehandout‘Howdoyoubuildanadcampaign?’Trytofindoutthemainideaofeachparagraph.Paragraph1thedefinitionofanadcampaignParagraph2thetargetaudienceandhowtodeterminethetargetaudienceParagraph3whattheadcampaignsaysParagraph4howtoreachtheaudie
2、ncegoalandtargetaudience.)3)Whydoyouneedtoresearchyouraudience?(Becausetherightmessageneedstobecreatedforrightpeople.)4)Whatshouldyouradvertisingcampaignbebasedon?(Mainlyonthetargetaudienceandthemediathatreachesthatparticulargroupfirst.)3.Pleasefindoutthewritingfeaturesinahandoutsotha
3、twewillknowhowtodesignourown.Thewritingfeaturesofahandoutinclude:lbriefintroductionofsubjectlsupportingdetailslconclusionDevelopinganadcampaignPlanningIt’stimetoworkinsmallgroups.Youaretodiscusswhichofthesubjectsyouareinterestedinandchooseoneforyouradcampaign.ProducingNowyoueachputwha
4、tyouhavewrittentogetherandaddlogos,proofreadyouradcampaignproposalandcorrectmistakesifany.PresentingAtlength,presentyouradcampaigntothewholeclassbytakingturnstoexplainwhyyouchoosethetopic.Everyoneineachgroupshouldhaveachancetospeak.Anddisplaythelogosandsloganfortherestoftheclasstosee.
5、Youcanhangthemonthewallsintheclassroom.Pleasedowritingonpage91inworkbookasyourhomework.Theexercisewillhelpyoupractisesomewords,phrasesandpatternsinthisunit.AnswersWritingPartB(page91)Mon,15Sep.Ihadaverybadexperiencetoday.WhenIwenttotownyesterdaymorning,Isawanadvertisementinfrontofasho
6、psayingthatcameraswereonsaleforonly20yuaneach.Truetotheadvertisement,thingswerereallycheapintheshop,Iboughtacameraandtworollsoffilm.ThenImadeseveralcallstomyfriendsinvitingthemtogototheparktotakesomepictures.Intheparkwehadaverygoodtimeandtookalotofpictures.ThenIsentthefilmstoashoptobe
7、developed.WhenIwenttocollectmyphotosthismorning,however,Igotabigsurprise.Theytoldmethatnoneofmyphotoscameoutbecausethecameracouldnottakegoodpictures.IthoughtIwasgettingabargainfor20yuanbutIshouldhavejustkeptmymoney.
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