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时间:2019-02-24
《hs珠宝有限公司商业模式的研究》由会员上传分享,免费在线阅读,更多相关内容在学术论文-天天文库。
1、山东大学硕士学位论文CONTENTSAbstractinChinese......................................................⋯.......................1AbstractinEnglish..............................................................................2Chapter1Introduction.....................................
2、................................⋯..31.1BackgroundoftheResearch⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯31.1.1IndustryBackground⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯..31.1.2CompanyBackground⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯31.2SignificanceandPurposeoftheReaserch⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯41.2.1Sign
3、ificanceoftheReaserch⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯一41.2.2PurposeoftheReaserch⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯5——一——一/一1.3MethodsandContentsoftheReaserch⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯--⋯⋯F..::⋯⋯.51.3.1ReaserchMethods⋯⋯⋯⋯⋯⋯⋯⋯⋯一⋯.=.===i。一⋯⋯.i志:::i⋯⋯⋯⋯⋯⋯.5~、1.:;.2ReaserchContents⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯
4、⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯51.4s觚lcttlrc锄dI船。vati。n。fThesis⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯:::::::::1.4.1S缸uc眦ofThesis⋯⋯⋯⋯..吣..⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯1.4.2InnovationofThesis.⋯.⋯⋯..⋯.⋯.⋯...;⋯..⋯⋯⋯⋯.⋯.⋯.⋯.⋯⋯.⋯⋯.⋯⋯.⋯⋯.⋯7一~~Chapter2TheorySummaryandReaserchFramework..............................⋯82.1D
5、efinitionofRelevantConception⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯..82.1.1ConceptionofBusinessModel⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯一82.1.2EssenceofBusinessModel⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯.92.1.3FactorsofBusinessModel⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯112.1.4FeaturesofBusinessModel⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯
6、⋯⋯⋯⋯⋯⋯⋯⋯.132.2BasicTheoriesonDiamondModelofBusinessModel⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯.132.2.1111eoryofPorter’SNationalDiamondModel⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯.132.2.2Theoryof“Wbi.ZhuSixFactorsModel”⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯..152.2.3TheoryofHamel’SFourFactorsModel⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯.162.2.4TheoryofPort
7、er’SV甜ueChain⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯..172.3DiamondModelandSixFactorsofBusinessModel⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯182.3.1DesigningofBMDiamondModel⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯.182.3.2SixFactorsofBMDiamondModel⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯.19Chapter3ExternalEnvironmentAnalysisofHSJewelryCompany⋯⋯⋯⋯⋯⋯
8、.22IV山东大学硕士学位论文3.1MaroEnvironmentAnalysis⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯.223.1.1PoliticalandLegalFactors⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯⋯223.1
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