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1、《经济学家》读译参考Translated&EditedbyChenJilongTEXT19FairenoughMar30th2006
2、MEXICOCITYANDSANJOSÉFromTheEconomistprinteditionMAKINGgoodcoffeeisnotasimplebusiness.Coffeebushesmustbegrowninshade—neithertoomuch,nortoolittle.Ahillsideisbest—butitmustn'tbetoos______①.Afterthreey
3、ears,thebusheswillstarttoproducebright-redcoffee“cherries”,whicharepicked,processedtoremovethepulp,andspreadouttodryfordays,ideallyonconcrete.Theyarem_______②againtoseparatethebean,whichneedstorest,preferablyforafewmonths.（1）Onlythencanitberoasted,groundandbrewedi
4、ntothestuffthatdreamsare★quelledwith[1].InMexicoandpartsofCentralAmerica,asinColombiaandPerufurthersouthbutnotinBrazil,mostcoffeefarmersaresmallholders.（2）Theyfounditespeciallyhardtodealwiththerecent★slump[2]inthecoffeeprice.Thepricehassincerecovered:thebenchmarkp
5、riceappliedtom________③coffeenowrangesfrom$1.11to$1.14perpound.Thatisroughlydoubleits★rock-bottom[3]levelofAugust2002.Butthev_________④oftheirincomemakesithardforfarmerstoinvesttosustaintheircrop,saysFernandoCelisoftheMexicanNationalOrganisationofCoffeeGrowers.The
6、slumpforcedmanysmallfarmerstoswitchtoothercrops,ormigratetocities.Mexico'sexportsofcoffeearelessthanhalfofwhattheyweresixyearsago.（3）Forfarmers,onewayoutofthisdilemmaistodecouplethepricetheyarepaidfromtheinternationalcommoditiesmarkets.Thisisthea_______⑤ofFairtrad
7、e,aLondon-basedorganisationwhichcertifiesproductsas“responsibly”sourced.Fairtradedeterminesatwhatpricefarmersmakewhatitconsidersareasonableprofit.Itscurrentcalculationisthattheappropriatefigureis10%abovethemarketprice.W________⑥,salesofFairtrade-certifiedcoffeehav
8、eincreasedfrom$22.5mperyearto$87mperyearsince1998.Thisisstillonlyatinyfractionoftheoverallworldcoffeetrade,worth$10billionannually.Butthereareplentyofother★nichemarkets[4]forhigh-qualitycoffee.Somesmallproducerscanc_________⑦morebymarketingtheircoffeeasorganic—asw
9、itchwhichtakesfiveyearsorso—or“bird-friendly”（4）because,unlikelarge,mechanisedplantations,theyhaveretainedshadetrees.Starbucks,theSeattle-basedcoffee-ba
