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1、《_电视节目策划》教案(_TVplanplan)LessonplanofTVprogramCompilation:XuHaichao,directoroftheDepartmentofJournalismItissuitableforthemediaplanningandmanagementmajorofthreeyearhighervocationaleducationandthemajorofdirectingFirst,thenatureandtaskofcurriculumTVprogramplanningisarequ
2、iredcourseofprofessionalskillabilitymoduleformediaplanningandmanagementmajoranddirectormajor.ThetaskistotrainstudentstousethebasictheoryofprogramplanningforTVcolumnprojectplanning.Two.ObjectivesofthecourseThroughthestudyofthiscourse,studentsshouldmeetthefollowingrequ
3、irements:(1)understandingthebasiccompositionandfunctionofTVprograms(two)masterthebasictheoryofplanning(three)masterallkindsofTVColumnPlanningThree.TeachingmaterialsandbibliographyTVprogramplanning,editedbyHuZhifeng,FudanUniversitypressTVplanningcourse,tourcleanCommun
4、icationUniversityofChinapressFour.Examinationmethodsandrequirements"TVprogramplanning"fortheexaminationcourse,theoreticalassessmentaccountedfor40%,thepracticeassessmentaccountedfor60%.Five.TeachingschedulechaptercontentHoursTheoreticalteachingInclasstrainingRemarksOn
5、ePlanningoverviewEightThreeFiveTwoTVnewsprogramplanningTwentyTwelveEightThreeTheplanningofTVtalkshowTwenty-fourTenFourteenFourEntertainmentprogramplanningSixteenEightEightSubtotalSixty-eightThirty-threeThirty-fiveThetotalnumberofhoursis68hours,andtheratiooftheoryandp
6、racticeis1:1.13Six.TeachingcontentsandrequirementsChapter1planningoverview(1)teachingpurpose1.understandthebasiccompositionandfunctionofTVprograms2.thecurrentsituationanddevelopmenttrendofChina'snationalplanningindustry(two)teachinghours:8(three)teachingcontent1.thec
7、onceptofplanning1)whatisplanning?Withcertaininformationmaterials,inordertoachievespecificpurposes,goalsanddesign,planning,forspecificactionablebehaviortoprovideideas,ideas,methodsandcountermeasures.2)whatisTVplanning?Foracertainbehavioroftelevision,withtheaidofspecif
8、ictelevisionmediainformation,material,forthepurposeofachievingacertainpurposeoftelevisionbehavior,goals,ideas,methodsandcountermeas