中欧国际工商学院探索非洲商业教育

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1、dipping;and(c)needtotrainpeopleforthejobmarket.Theexistingeducationalsystemisunableadequatelycaterfortheneedsoforganizationsonthecontinent.Hence,thereistheneedtore-orienttheeducationalsystemtobeabletoaddressthedemandforhigh-qualityeducation.QAChinaInvestment:Whatdoyouth

2、inkofCEIBSupprojectsinAfrica?MathewTsamenyi:SettingupaCEIBSprojectinAfricahasbeenagoodideaforanumberofreasons:(a)theChinaconnection.ThereisgrowingChineseinfluenceinAfrica,withasignificantnumberofChinesefirmssettingupoperationsonthecontinent.Forthesecompaniestothrivether

3、eistheneedforthemtohaveaccesstohigh-qualitymanagementtrainingfortheirstaff.Forexample,CEIBScurrentlyrunsprogrammesforAVICacrossdifferentAfricancountries;(b)China’seconomicinfluenceglobally;and(c)theneedforhigh-qualitybusinessschoolwithflexibilityforpeopletostudywithoutl

4、eavingtheirjobs.Forexample,CEIBShasmadeitpossibleforbusyexecutivesonthecontinenttoaccessworld-classbusinesseducationwhilestillpursuingtheircareers.ThisisnotpossiblewithotherWesternhighendbusinessschoolsastheyrequirepeopletoleavetheirjobsinordertoundertakethesestudiesonf

5、ulltimebasis.TheCEIBSGlobalExecutiveMBAforexampleprovidesopportunitiesforAfricaexecutivestostudyfortheirMBAswhileworkingatthesametime.QAChinaInvestment:Whatistheemphasisonteaching?MathewTsamenyi:IntermsofprogramcontentCETBSdesignsitsprogramstobringinglobalperspectiveswh

6、ileatthesametimeembracingthelocalcontext.ThisisdonebyallowingsomelocalfacultytoteachalongCEIBSfaculty.Furthermoreattemptsaremadetouseinternationalcasesandblendthesewithlocalcases.AnotheruniquefeatureoftheCEIBSapproachistomakeourprogramsverypracticalbyinvitingpractitione

7、rstospeakonourprogramsortakingourstudentsforcompanyvisits.IntermsofteachingapproachCEIBSusesablendoflecturesandcasestudyapproachesindeliveringworld-classbusinessandmanagementeducationtoitsstudents.Lectures,whichserveasacriticalprecursortotheuseofthecasemethod,helpourpro

8、fessorstoinstructstudentsinthetheoreticalfoundationsofrelevantbusinesspractices.Viathecasemethod,theProfessors