Background and Capabilities

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1、BackgroundandCapabilitiesHollandCarneyPresidentWesternRegion,U.S.AlexanderOgilvyPRWorldwideAgencyFactsFoundedin1987250employeesThirdlargesttechnologypracticeintheworldAtlanta•Boston•Dallas•Denver•London•LosAngeles•SanFrancisco•NewYork•SiliconValley•Washington,D

2、CAwhollyownedsubsidiaryofOgilvyPublicRelationsWorldwide,aWPPcompanyGlobalPresenceUSAAtlanta•Boston•Chicago•Dallas•Denver•LosAngeles•NewYork•SanFrancisco•MenloPark•Washington,DCEuropeBarcelona•Brussels•Dublin•London•Madrid•Milan•Paris•Prague•Seville•Stockholm•V

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4、icPartnershipsPositioningandmessagingProductlaunchesTechnicalproductreviewsMediarelationsIndustryconsultantandanalystrelationsIndustryrelations(partners,customers,channel,OEMs)Communicationsaudit(media&analysts)CasestudiesBrandinginitiativesCoreAgencyPRServic

5、es&StrengthsConsumerBusinessInfrastructure-Telecommunications-Networking-ConvergenceAccountTeamEditorialServicesInvestorRelationsTechPolicyCommunicationsConference&TradeShowExecutiveManagementGlobalResourcesBrandingWorkplacePerformanceInteractiveServicesStrateg

6、icIndustryRelationshipsConferencesandTradeshowOurteamofdedicatedconferencemanagers,whomanagedmorethan300speakingopportunitiesand20top-levelnetworkingeventsin1999,armclientswithtoolsandservicestobuildtheirpresenceandmaximizevisibility,through:Attendanceatnetwork

7、ingeventsSpeakers’bureauMediaEventsandpressconferencesCreativepresenceopportunitiesSponsorshipopportunitiesAgencyResourcesEditorialServicesGroupOurin-houseeditorialservicesteam,comprisedlargelyofformerprintandbroadcastjournalists,assistsinthedevelopmentofthebra

8、ndpositioningandcontentthrough:CorporateidentitydevelopmentMessagingandpositioningworkshopsMediatrainingPressmaterialsBroadcastvideoeditingforVNRs,corporatevideos,tradeshowr