evolving service semantics cooperatively a consumer-driven approach

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1、AutonAgentMulti-AgentSyst(2009)18:526555DOI10.1007/s10458-008-9071-8Evolvingservicesemanticscooperatively:aconsumer-drivenapproachMurat¸Sensoy·PınarYolumPublishedonline:9November2008SpringerScience+BusinessMedia,LLC2008AbstractCommercereliesondynamiccreationandmodificationof

2、services.Newser-viceofferingsorservicedemandscomeintoplayfrequently.Whereastraditionalcommercesupportscreationofnewservicedemandsfromconsumers,e-commercehassofarexpectedserviceproviderstocomeupwithdesirablenewserviceofferingsandassignedserviceconsumersapassiveroleintheproce

3、ss.Thatis,currente-commercearchitecturelacksaconsumer-drivenapproachforthegenerationofnewservicedescriptions.Thispaperbridgesthisgapbyproposingamultiagentsystemofconsumersthatrepresenttheirserviceneedssemanticallyusingontologies.Usingourproposedapproach,agentscancreatenewse

4、rvicedescriptions,sharethemwithinterestedothers,anduseservicedescriptionsthatarecreatedbyotheragents.Hence,moreaccurateconceptsdescribingconsumersserviceneedsarecooperativelyanditerativelycreated.Thisleadstoasocietyofconsumerswithdifferentbutoverlappingontologieswheremutual

5、lyacceptedserviceconceptsemergebasedoncon-sumersexchangeofservicedescriptions.Oursimulationsofconsumersocietiesshowthatallowingcooperativeevolutionofserviceontologiesfacilitatesbetterrepresentationofcon-sumersserviceneeds.Further,throughcooperation,notonlymoreusefulservicec

6、onceptsemergeovertime,butalsoontologiesofconsumershavingsimilarserviceneedsbecomealignedgradually.KeywordsServiceontology·Semantics·E-commerce·Emergentbehavior1IntroductionManyresearchersagreethattheWebowesitsrapidchangetothecontributionsofitsusers.Today,theWebevolvesfaster

7、thanbefore,astheendusersareprovidedwiththetoolsM.¸Sensoy(B)·P.YolumDepartmentofComputerEngineering,Bo˘gaziçiUniversity,Bebek34342,Istanbul,Turkeye-mail:murat.sensoy@boun.edu.tr;muratsensoy@hotmail.comP.Yolume-mail:pinar.yolum@boun.edu.tr123AutonAgentMulti-AgentSyst(2009)18:

8、526555527thatenablethemtoparticipateandcontributetotheWeb.Blogs,forums,socialnetwo