商务英语口译第10章课件.ppt

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1、第十章招商会展（InvitingInvestments）∙Backgroundintrouduction:Globalizationbringstheworldevencloserandtradestiesamongnationshavebeenstrengthened.Inordertobenefitmore,allcountriesaretryingtogainabetterpositionintheinternationalmarket.∙Howtoattractinginvestors?establishingspecificwebs

2、ite;holdingpressconferencetoinformthemedia;sendinginvitationsletterstokeymarketplayers,etc.∙What'sthepopuseofsuchactivity?Theporposeofsuchactivityistoattractasmanyvaluableinvestorsaspossible,sothatthelocaleconomywillbestronglydrivenforward.VocabularyWorkpublicsector：政府部门；mo

3、bilize：调动，动员；privatesector：私营部门；business-to-business：企业对企业的；retard：妨碍，阻止；sourcing：采购；prevailinginequalities：普遍存在的不平等；volumebuyer：全球买家；nexus：关系，联系；saleslead：采购查询；VocabularyWork航线：domesticline;展位：booth;通车里程：highwaymileage;欧陆古典风格：Europeanarchitectures;名列前茅：comeoutinfront;精简机构：

4、simplifytheinstitutions;吞吐量：handlingcapacity;得天独厚：haveadvantagesin;网上预订：onlinebooking;人性化：people-oriented;黄海之滨：apearlontheYellowSeacoast;依山傍海：againstthemountainandoverlooktheseaSightInterpretation（1）SpecializedExportTradeShow:专业出口贸易展览会;Chinesemainlandsupplier:中国大陆供应商;indust

5、ry-focusedbuyer:业内优质买家;Carrefour家乐福;Sears:希尔斯;Metro:麦德龙;建议：熟悉一些关于招商会展的专业词汇，了解国际采购联盟Agentrics前三大零售商，拓展常识。SightInterpretation（2）经济开发区EconomicandTechnologicalDevelopmentZone辅助设施auxiliaryfacility基础设施infrastructurefacility产业集群industrialcluster建议：注意专有名词的翻译。Note-taking（1）ChinaInte

6、rnationFoodIndustryEconomicandTradeFair中国国际食品产业经贸展pragmaticandhighefficiency务实和高效itemexhibition产品展览businessnegotiation商务谈判investmentattraction吸引投资informationexchange信息交流建议：注意翻译目的语的精炼。可多用四字词语。Note-taking（2）温带季风区：mesotemperatezone气候清爽，温度宜人：havearefreshingclimateandpleasanttem

7、perature避暑胜地：agoodresorttoavoidthesummerheat天下第一关：thefirstpassintheworld建议：由于中英文用语习惯不同，在遇到四字词语时，应灵活应变。再者，像类似于“关”这样的多义字，应结合语境，寻找最恰当的译法。SentencesinFocus(E-C)AsiaOutdoorTradeFair亚洲户外用品展fullypresent原汁原味地呈现baseon以……为蓝本walktheforesttracks,followwinetrailsandenjoytherelaxingpleasu

8、resofurbanlifebythesea步行穿越丛林，徜徉在葡萄园之间，并享受海滨城市的悠闲建议：翻译时在考虑语言的精准的同时，也要注意语言的艺术性，做到锦上添