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ID:53615668
大小:1.93 MB
页数:18页
时间:2020-04-21
《英文产品介绍,德芙.ppt》由会员上传分享,免费在线阅读,更多相关内容在教育资源-天天文库。
1、contentsHistory1956,StefanomadehisfirstDoveicecream1977StefanodiedandhissonMiketookoverthefamilybusiness1939GreekimmigrantLeoStefanostartedDoveinChicago1984,MikepresentedDoveicecreamatTheFancyFoodShowinWashington,D.Candbegantoreceiveordersfromaroundthecountr
2、y1986MarsboughtthecompanyandtheDovegoesfullynational1991DovemilkchocolateandDovedarkchocolatewerelaunched2006Dovecelebratedhis50thbirthday2008TheDovebrandintroducedafirst-in-categoryinnovativenewpackingformatforhispremiumtabletbarcollectionHistoryDoveinChina
3、Entered:1989Becametheleadingbrand:1995.Classicadvertisingslogan:milky,fragrant,silkyfeelingproductionsproductionsWhydoyouloveDove?Forit’sspecialandromanticmeansDoDYouOLoveVMeEForit’slovelycasingDoyouloveme?Foritssmoothandcreamy(细腻的)taste,itssumptuous(华贵的)new
4、shape,anditspackaging,isintendedtocreatetheperfectDovemoment.Forit’sbeautifuladsDovedoesnotonlydevelophigh-qualityDovechocolate,buttrytheirbesttoimprovethequalityoftheadvertisements.牛奶香浓丝般感受Tasteitsstrongatmosphereofmilkjustlikesilkflyaroundyou德到你是我一生的幸芙Iwil
5、lfeelhappyallthelifeifIownyouEveryadsisadelicateandcreativedesign.Theemotion:light,relaxThecharacters:fresh,lovelyThemusic:sweet,beautifulThescene:cozy,peaceful1432Thankyou!
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